Items

Title: A Letter to Expectant Mothers
Description: Illustrated with the image of a mother embracing her infant beside a changing table, this New York Milk Committee circular aims at promoting prenatal care. Inside the circular a letter to the expectant mother advises on the health of both mother and unborn child and provides a list of NYC hospitals and clinics providing maternity care. On the back, a list of pure milk and health clinics in Manhattan, Brooklyn, and the Bronx is provided.
Subjects (LC): Milk, Infants, Pregnancy, Health, Maternal and infant welfare, Mothers, Prenatal care
ID: mk1e035
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: A Letter to Expectant Mothers [Yiddish]
Description: A Yiddish language circular of the New York Milk Committee, illustrated with the image of a mother embracing her infant beside a changing table and aimed at promoting prenatal care. Inside the circular a letter to the expectant mother advises on the health of both mother and unborn child and provides a list of NYC hospitals and clinics providing maternity care. On the back, a list of pure milk and health clinics in Manhattan, Brooklyn, and the Bronx is provided.
Subjects (LC): Milk, Infants, Pregnancy, Health, Maternal and infant welfare, Mothers, Prenatal care
ID: mk1e036m001
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Accomplishments: January-July, 1912
Description: A four page brochure of New York Milk Committee progress reports detailing accomplishments achieved in the first six months of 1912. The brochure's cover is adorned with a photo montage of healthy infants, while the back extol's the Committee's work during its first year of activity.
Subjects (LC): Progress, Milk, Standardization, Education, Infants
ID: nk1e046
Collection: New York Milk Committee Ephemera Collection

Title: Babies' Pure Milk Station
Description: Form 10,000 5-11, 8-11, a blank form printed in English for recording individualized milk formulas for infants receiving aid from the New York Milk Committee's Babies' Pure Milk Stations. Ingredients to be used include milk top; whole milk; lime water; milk sugar; boiled water; barley water; and oatmeal water. Space for the prescription of formula and for the establishment of a feeding schedule is also provided.
Subjects (LC): Milk, Infants, Bottle feeding
ID: mk1e017
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Case History Card: Conditions Previous to Admittance
Description: New York Milk Committee form H-8-29-11-5000, a blank card for recording data about an infant's health and health history, housing situation, and nationality. Additionally, an area for the recording of economic information about the infant's parents is also provided.
Subjects (LC): Infants, Families, Maternal and infant welfare, Health
ID: mk1e027
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Does Fact-Recording Help Your Baby-Saving?
Description: This blank postcard promotes the achievements of the New York Milk Committee in its fight against infant mortality up to and including the week of July 29th, 1911. All statistics provided are for children under two years of age. The postcard verso includes a chart of "baby deaths for one year" -- tracking seasonal changes in mortality rates -- and asks the reader to consider, "When does the spurt come in your city?" Contact information for the New York Milk Committee is also provided.
Subjects (LC): Milk, Infants, Hygiene, Health, Mortality
ID: mk1e009
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Dr. Morse's Indian Root Pills
Description: Trade card advertising Morse's Indian Root Pills featuring a toddler crawling on the floor towards a collie. Behind the two is a cat peeking through a door at them from another room. The back has text explaining the benefits of Morse's Indian Root Pills.
Subjects (LC): Advertising—Medicine, Animals, Babies, Cats, Dogs, Domestic Space, Infants
ID: WH308
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Eligible Baby
Description: New York Milk Committee form L-9-11-11-5000, a blank card for recording details about a single infant and family to whom milk assistance was delivered. Of primary concern is the infant's milk and food consumption, source of the milk provided, and periodic updates on the infant's status.
Subjects (LC): Milk, Infants, Nutrition
ID: mk1e022
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Expectant Mother
Description: Blank form for use by the Committee for the Reduction of Infant Mortality, a division of the New York Milk Committee, on which the personal and physical details of an expectant mother -- work situation, information about previous pregnancies, miscarriages, and infant feeding methods -- is recorded.
Subjects (LC): Infants, Pregnancy, Pregnant women, Maternal and infant welfare, Health, Childbirth, Breastfeeding, Bottle feeding, Bottle feeding
ID: mk1e025
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Fate attenzione alle facciate azzurre delle: Stazioni di Latte Puro per Bambini
Description: This New York Milk Comittee circular, written in Italian, contrasts the photo of an emaciated baby with the photo of a healthy baby to encourage caregivers to provide their infants with "good milk" and "good care." Free advice from nurses and doctors is also advertised.
Subjects (LC): Infants, Milk, Health, Maternal and infant welfare
ID: mk1e039
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Headache Cured. Dr. Mettaur's Headache Pills, a Certain Relief
Description: Trade card advertising Dr. Mettaur's Headache Pills featuring a baby sleeping in a basket and a dog sitting erect in a chair next to it. By the end of the basket are various dishes and a jug. There is a rag of some sort by the foot of the chair draped over these items. The back lists the ailments Dr. Mettaur's Headache Pills can cure.
Conditions Cured (LC): Biliary Tract—Diseases, Constipation, Headache
Subjects (LC): Advertising—Medicine, Animals, Blankets, Chairs, Children, Dogs, Domestic Space, Infants, Pitchers, Sleep, Sleep Positions
ID: WH304
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hledejte vždy Modré Průčelí: Čisté mléko pro děti stanice
Description: This New York Milk Comittee circular, written in Czech, contrasts the photo of an emaciated baby with the photo of a healthy baby to encourage caregivers to provide their infants with "good milk" and "good care." Free advice from nurses and doctors is also advertised.
Subjects (LC): Infants, Milk, Health, Maternal and infant welfare
ID: mk1e038m001
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Information Card: Babies' Pure Milk and Health Stations
Description: An address list of milk stations, education centers and well-baby clinics run by the New York Milk Committee, organized by borough and district. These include Nathan Straus Pasteurized Milk Laboratories, the New York Diet Kitchen Association, and the Department of Health in Manhattan; the Children's Aid Society and Department of Health in Brooklyn; and the New York Diet Kitchen Association in the Bronx. Information describing the kind of milk (certified, pasteurized, sterilized etc.) available at each facility is also included.
Subjects (LC): Infants, Milk, Health facilities
ID: mk1e034
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Institutional Case
Description: New York Milk Committee form C. 6-1-11-2000, a blank form for recording details of an institutional case in which an infant is reciveiving milk assistance at a health care facility or through a foster home.
Subjects (LC): Milk, Infants, Food relief
ID: mk1e023
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Look for the Blue Fronts: Babies' Pure Milk Stations
Description: This New York Milk Comittee circular contrasts the photo of an emaciated baby with the photo of a healthy baby to encourage caregivers to provide their infants with "good milk" and "good care." Free advice from nurses and doctors is also advertised. The stamp of the New York Milk commitee is present at the top of the card.
Subjects (LC): Infants, Milk, Health, Maternal and infant welfare
ID: mk1e037
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Look for the Blue Fronts: Babies' Pure Milk Stations [Yiddish]
Description: This New York Milk Comittee circular, written in Yiddish, contrasts the photo of an emaciated baby with the photo of a healthy baby to encourage caregivers to provide their infants with "good milk" and "good care." Free advice from nurses and doctors is also advertised.
Subjects (LC): Infants, Milk, Health, Maternal and infant welfare
ID: mk1e040
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Milk and Human Kindness
Description: This New York Milk Committee leaflet depicts a baby drinking milk from a bottle and advises parents to "keep baby well by keeping the milk clean, covered, and cold." The leaflet encourages the substitution of foods necessary for the war effort with dairy products. The back page includes portraits of 18 healthy babies and reminds parents that "The Nation That Has The Babies Has The Future...Save Them and Nourish Them Well." The front image was provided by the New York Evening Journal.
Subjects (LC): Milk, Infants, War--Economic aspects
ID: mk1e044m001
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Milk: Its Value to the Home, Its Care in the Home
Description: An eight-page pamphlet (a single sheet folded into eight pages) produced by the New York Milk Committee, emphasizing milk's importance as a "family food." Images of healthy children, cows in verdant fields, and milk surrounded by produce reinforce the central message of milk's vital role in maintaining and promoting children's health. Nutritional comparisons between milk and other foods are provided, as are instructions for the proper selection, storage, and use of milk. Members of the Milk Committee's Standing Committee on Milk Consumers are listed at the top of the last page.
Subjects (LC): Milk, Infants, Nutrition, Education, Child rearing
ID: mk1e043
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Milk: What Milk to Buy and How to Care for it in the Home
Description: Photographs of healthy, well-nourished infants and young children adorn this educational circular produced by the New York Milk Commitee. Aimed at parents and caretakers, the circular contains guidelines for the purchase, storage, and preparation of milk as part of a child's healthy diet.
Subjects (LC): Milk, Infants, Children, Nutrition, Bottle feeding
ID: mk1e042
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Naughty Puss!: Jayne's Tonic Vermifuge [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl inspecting a scratch her cat, to her left, seemingly just gave her. She is wearing a blue, frilled dress. There is a ball on the floor by her right foot, and she is surrounded by ornate home decorations, such as a rug, tablecloth, and vase on a table filled with pink flowers. She has a blue bow in her hair, and the cat has a yellow ribbon around its neck. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Cough, Croup, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Balls—Sporting Goods, Bouquets, Bows, Carpets, Cats, Children, Children's Clothing, Domestic Space, Dress And Clothing, Dwellings, Flower Vases, Flowers, Infants—Wounds And Injuries, Ribbons, Rugs, Skin—Wounds And Injuries, Textile Fabrics
Language: English
ID: WH166
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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