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Title: One Month Doesn't Make a Summer
Description: This postcard states that "731 babies [were] saved in July," and reproduces excerpts from the August 2, 1911 editions of the New York Globe, the New York Herald, the New York American, and the New York World to remind readers that the reduction in infant mortality must be continued in August. On the back, an illustration of a healthy baby accompanies quotations advising readers about "what can be done" to help babies and reminding them that "while there's care there's hope."
Subjects (LC): Infants, Mortality, Summer, Nutrition, Weather, Health, Municipal government, Statistics, Statistics, Milk
ID: mk1e008
Collection: New York Milk Committee Ephemera Collection

Title: Seeing New York
Description: Addressed to students attending summer school at Columbia University and NYU, this folded circular produced by the New York Milk Committee asks students to pay attention to a novel New York attraction -- the successful reduction of summertime infant mortality. From July 1-29, 1911 ,the Committee's efforts were bolstered by educational outreach, the cleanliness of milkmen, nurses, applied hygene, and the activities of the "Little Mother's League." Statistical data and a range of photographs accompany an assesment of the goals and accomplishments of the Committee's infant mortality reduction program. Information pertaining to the location of educational seminars and the methodology employed when recording facts is also provided. Labeled "Efficient Citizenship No. 460" on the final page.
Subjects (LC): Milk, Mothers, Infants, Health, Summer, Poetry, Health, Hygiene, Hygiene, Girls
ID: mk1e007
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: What Happened in ___ During the Hot Spell?
Description: This blank postcard, labeled "Efficient Citizenship No. 454," promotes the achievements of the New York Milk Committee and allied agencies in their fight against infant mortality from July 1 -15, 1911. Statistics from thirteen American cities are provided, as is the reason for the campaign's success: access to, and use of, "good milk." The postcard verso includes a chart of "baby deaths for one year" -- tracking seasonal changes in mortality rates -- and asks the reader to consider, "When does the spurt come in your city?" Contact information for the New York Milk Committee is also provided.
Subjects (LC): Mortality, Milk, Summer, Infants, Hygiene, Health
ID: mk1e010
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Out of Town
Description: Within this folded circular produced by the New York Milk Committee is a sentimental poem contrasting the summer holidays of wealthy city dwellers with the fate of working-class infants struck down by disease. Opposing phtographs of healthy children, poor children, country life, and city life emphasize the poem's theme. The back side of the circular lists milk stations where city parents can find care and relief for their children.
Subjects (LC): Milk, Infants, Mothers, Summer, Death, Poetry, Funeral processions, Mortality, Mortality
ID: mk1e001
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

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