Items

Title: This is all right, Hood's Sarsaparilla Can't Fool me twice
Description: Trade card advertising Hood's Sarsaparilla featuring an elderly man outside a pharmacy looking at a box of Hood's Sarsaparilla. He is wearing a yellow jacket and holding a red umbrella under his left arm. Behind him are buildings and a fountain. The back is an advertisement for a concert as well as a description of the ailments Hood's Sarsaparilla can cure.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Clothing And Dress, Drugstores, Fountains, Hats, Men, Men's Hats, Owls, Portraits, Umbrellas, Water
ID: WH388
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Perfumed with Austen's Forest Flower Cologne
Description: Trade card advertising Austen's Forest Flower Cologne featuring a clothed, barefooted, Cupid-esque figure carrying a basket of purple flowers. The back lists the unique properties of the Cologne.
Subjects (LC): Advertising, Angels, Bouquets, Bows, Cherubs, Clothing And Dress, Costume, Flowers, Folklore, Grasslands, Hats, Mythology, Nature, Necklaces
ID: WH222
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH282
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH283
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Catarrh, Neuralgia & Headache No More! Cushman's Menthol Inhaler Cures Diseases of the Head Including Hay-Fever, Colds & Bronchitis
Description: Trade card advertising Cushman's Menthol Inhaler featuring a young woman using the inhaler. She is wearing a feathered hat and a long-sleeved shirt or dress with ruffled sleeves, a bodice, and a wrapped garment around her bosom and neck. The back explains what the inhaler is, its price, and has an illustration of a woman looking over her back, right shoulder at the buyer while using the inhaler. The card is tinted blue-green.
Conditions Cured (LC): Bronchitis, Catarrh, Cold (Disease), Hay Fever, Headache, Neuralgia
Subjects (LC): Advertising—Medicine, Clothing And Dress, Inhalers, Portraits, Women's Clothing, Women's Hats
ID: WH135
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Perfumed with Austen's Forest Flower Cologne
Description: Trade card advertising Austen's Forest Flower Cologne featuring a suspended woman with a long wreath of leaves and flowers around her. She is in a blue-and-white dress with a red sash around her waist. The back lists the unique properties of the Cologne.
Subjects (LC): Advertising, Clothing, Clothing And Dress, Flowers, Hair Ornaments, Leaves, Nature, Women, Wreaths
ID: WH221
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: N'aie pas peur, petite soeur! Elle ne nous attrapera pas! ... Nos 20 gouttes de véritable Fer Bravais nous ont donné de la force et de bonnes jambes
Description: Trade card advertising Fer Bravais featuring two children running away from a horned goat. The three figures are in a grassy field, and there are two containers at the goat's feet. The image is framed with a forest motif that includes autumnal leaves, acorns, and a lizard. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Acorns, Advertising—Medicine, Animals, Children, Children's Clothing, Clothing And Dress, Goats, Grasslands, Leaves, Lizards, Nature, Pails
ID: WH202
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hood's Sarsaparilla Purifies the Blood: Be Sure to Get Hood's
Description: Trade card advertising Hood's Sarsaparilla featuring a landscape and a portarit of a young woman. The landscape shows a forest with a river. The portrait is of a young woman with flower berrets in her hair with matching earrings. She is wearing a blue dress with a white-framed neckline and a dark-blue ribbon on her right shoulder. She has long, light-brown hair. These images are framed by light-red flowers. The back advertises vaudeville acts.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Earrings, Embankments, Flowers, Forests And Forestry, Hair Ornaments, Hairstyles, Portraits, Ribbons, Trees, Water, Women's Clothing
ID: WH145
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral, for the cure of Coughs, Colds, Asthma, Croup, Bronchitis, Whooping-Cough, and Consumption
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a young girl standing under a cherry tree looking at two birds in the tree. A house and hills are visible in the distance and there are flowers in the foreground. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text listing the benefits of Ayer's Cherry Pectoral.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Cough, Croup, Tuberculosis, Whooping Cough
Subjects (LC): Birds, Children, Children's Clothing, Clothing And Dress, Flowers, Hats, Nature
ID: WH114
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: John H. Sheehan & Co. Dealers in Drugs Medicines Perfumery and Toilet Articles
Description: Trade card featuring druggists John H. Sheehan & Co. featuring a bride-to-be being attended to by three people. The bride is seated in front of a vanity that is covered with flowers, possibly her bouquet. She is holding a book, as is one of the figures, the only male, who is directly behind her with his hat off. The back lists the company advertised and its address.
Subjects (LC): Advertising, Bows, Brides, Clothing And Dress, Domestic Dwellings, Ethnic Costume, Flowers, Hats, Veils, Wedding Costume, Women's Clothing
ID: WH212
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back has partially-obscured testimony from Burdock Blood Bitters users.
Conditions Cured (LC): Asthenia, Headache, Indigestion
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
ID: WH240
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ils barbotent dans l'eau toute la journée!...jamais de rhume, jamais de fatigue, depuis qu'ils prennent leurs 20 gouttes de véritable Fer Bravais
Description: Trade card advertising Fer Bravais featuring two formally-dressed children on a beach looking at a toy sailboat. By their feet are a pail, a crab, and a shovel. The image is framed by a myriad of aquatic and maritime items. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Advertising—Medicine, Anchors, Animals, Beaches, Boats And Boating, Children, Children's Clothing, Children's Hats, Clothing And Dress, Coral Colonies, Costume, Crabs, Ethnic Costume, Lighthouses, Marine Algae, Nature, Ocean, Sailboats—Models, Sand Pails, Sand Toys, Shovels, Water
ID: WH201
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: August Flower for Dyspepsia and Liver Complaint
Description: Trade card advertising Boschee's German Syrup and Green's August Flower featuring a young girl on a swing in a field of flowers by a body of water. She is wearing a brown dress with white accents on the cuffs and skirt. She has a light-blue sash around her waist and is wearing a blue hat. The back has an 1883 calendar and summarizes the history of Boschee's German Syrup.
Conditions Cured (LC): Bronchitis, Cold (Disease), Indigestion, Pneumonia, Tuberculosis
Subjects (LC): Advertising—Medicine, Bows, Children, Children's Clothing, Children's Hats, Clothing And Dress, Flowers, Grasses, Grasslands, Hats, Nature, Swings, Trees, Water
ID: WH228
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Colds, Coughs, and all Diseases of the Throat and Lungs
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a girl in a dress using her hat to carry cherries and holding a sprig of cherries in her hand. She is in a field with hills and water in the distance. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text urging people to treat various ailments with Ayer's Cherry Pectoral.
Conditions Cured (LC): Cold (Disease), Cough
Subjects (LC): Clothing And Dress, Fruit, Girls, Nature, Women's Hats
ID: WH116
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Our Boy: Compliments of Scott & Bowne Manufacturers of Scott's Emulsion
Description: Trade card advertising Scott's Emulsion featuring a portrait of a young boy in a nautical outfit. He has brown, curly hair, blue eyes, and flushed cheeks. The back lists the ailments the Emulsion can cure.
Conditions Cured (LC): Anemia, Cold (Disease), Cough, Scrofula, Tuberculosis
Subjects (LC): Advertising—Medicine, Boys, Children, Children's Clothing, Clothing And Dress, Portraits
ID: WH349
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla Purifies the Blood, Stimulates the Vital Functions, restores and preserves Health…
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of two women in dresses around a table outdoors. The woman on the left is in a pink dress, sitting in a padded chair and resting her hand on a bottle on the table. The woman on the right wears a blue dress and hat and leans against a pillar with an urn of flowers on it. Two children play with a dog by their feet. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Acne, Erysipelas, Furuncle, Indigestion, Jaundice, Lymph Node, Neuralgia, Peptic Ulcer, Rheumatism, Ringworm, Tuberculosis, Tumors
Subjects (LC): Children, Children's Clothing, Clothing And Dress, Dogs, Flowers, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH113
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: La Gardeuse d'Oies
Description: Trade card featuring druggists John H. Sheehan & Co. featuring five figures lounging on the shore of what looks like a river. Two boys with staffs are interacting with some geese. The others are in various stages of play or relaxation. There is a boat on the river and a large house on the far shore in the background. The back lists the company advertised and its address.
Subjects (LC): Advertising, Animals, Boats And Boating, Children, Children's Clothing, Church Buildings, Clothing And Dress, Flowers, Geese, Grasslands, Hats, Hats, Nature, Scarves, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
ID: WH214
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hibbard's Rheumatic Syrup
Description: Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
Conditions Cured (LC): Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
ID: WH139
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Thomas' Eclectric Oil
Description: Trade card advertising Dr. Thomas' Eclectric Oil featuring an image of a woman in three-quarter profile facing left. She is wearing an elaborate hat. The title of the card is printed on her bodice. The back of the card lists the benefits of the Eclectric Oil as well as testimony from satisfied customers.
Conditions Cured (LC): Asthma, Backache, Bruises, Burns And Scalds, Catarrh, Cold (Disease), Cough, Diphtheria, Earache, Headache, Neuralgia, Rheumatism, Sprains, Toothache
Subjects (LC): Advertising—Medicine, Bows, Clothing And Dress, Costume, Gold Jewelry, Hair Ornaments, Lace And Lacemaking, Portraits, Ribbons, Women, Women's Hats
ID: WH182
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla: the Discovery of America
Description: Trade card advertising Ayer's Sarsaparilla featuring five men aboard a sailboat passing a land mass on which there is a large sign that reads "Ayer's Sarsaparilla." Text on the bottom of the card reads "The Discovery of America." The men are in various stages of interacting with one another. From left to right, the first man is looking out at the sea; the second man is holding a book and looks like he is about to speak; the third man is kneeling on one knee and holding out a golden cross; the fourth man is speaking to the fifth man and gesturing toward the land mass; while the fifth man is kneeling with one knee on a pile of rope, his hands on the edge of the boat, and is listening to the fourth. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Asthenia, Scrofula
Subjects (LC): Advertising—Medicine, America, America—Discovery And Exploration, Boats And Boating, Clothing And Dress, Crosses—Cult, Hats, Holy Cross, Islands, Land Settlement, Men, Rope, Sailboats, Sailing Ships, Sea Life, Swords
ID: WH123
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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