Items

Title: Ayer's Ague Cure Is Warranted to Cure All Malarial Disorders
Description: Trade card advertising Ayer's Ague Cure featuring a landscape image of a tropical place containing trees and foliage, a log cabin, two people and a heron-looking bird on the shore, and a person in a row boat. In the bottom right is a magnified view of an alligator or crocodile seemingly conversing with two frogs, one of which is holding a bottle and the other one of which is leaning on a box with the writing Ayer's Ague Cure on it. The back has an image of a bottle labeled Ayer's Ague Cure that is upright on a lilly pad with a frog standing on its back legs while touching the bottle with its front legs. The text lists the ailments Ayer's Ague Cure treats.
Conditions Cured (LC): Biliary Tract—Diseases, Fever, Malaria, Typhoid Fever
Subjects (LC): Acquatic Reptiles, Advertising—Medicine, Alligators, Amphibians, Animals—Caricatures And Cartoons, Aquatic Animals, Birds, Boats And Boating, Bog Animals, Bottles, Crocodiles, Frogs, Herons, Jungles, Log Cabins, Nature, Swamps, Trees
ID: WH124
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title

Publisher’s Prospectus & Order Form, Icones Anatomicae

Description

Andreas Vesalius’s De humani corporis Fabrica of 1543 is probably the most beautiful anatomical atlas produced in the 16th century, and Vesalius spared no expense in hiring extraordinary craftsmen to create the woodblocks. In 1932, Samuel Lambert began raising money for the publication of the Icones Anatomicae, an edition of all of the images from the two editions of the Fabrica (1543 and 1555) and some of Vesalius’s other publications. A search at the University of Munich turned up a box containing 227 of the blocks used in the production of the Fabrica and its companion publication from 1543, the Epitome. The University of Munich agreed to co-publish the volume with Academy. No expense was spared in the creation of the book; fine handmade paper with a special watermark was created especially for the volume, and photographic reproductions of the missing blocks were made and subtly marked in the descriptive tables. Four hundred copies were printed and sent to Academy. The title pages of both the 1543 and the 1555 editions of the Fabrica are included in the Tabulae, along with a number of the skeletons, muscle men and flayed men that are some of the Fabrica’s most iconic images.

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Subjects (LC)

Anatomy, Anatomy, Artistic, Anthropometry, Early works to 1800, Human figure in art, Medical illustration, Medicine, Muscles, Musculoskeletal system, Proportion (Anthropometry), Proportion (Art), Wood-engraving

Title: Queste sono le cose contenute in questo dignissimo Fasciculo di medicina vulgare :... [1509]
Description: The ninth edition of the Fasciculus, printed in Italian in Milan (all other editions featured here are Venetian). The edition was printed by Giovanni de Castellione at the expense of Giovanni de Legnano and his brothers. While both plates and texts are taken from the Venice, 1493 edition, the plates have been reversed and introduce a number of variations. The plate with the circle of urine glasses is colored to correspond to their textual descriptions.
Subjects (LC): Medicine-Early works to 1800, Human anatomy-Charts, diagrams, etc, Genitourinary organs-Early works to 1800, Generative organs-Early works to 1800, Plague-Early works to 1800

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring two couples crossing paths in a park. Both couples are formally dress and wearing hats, which the men of each couple are tipping to each other. Between them is a bench. In the distance is a carousel. In the farthest distance are mountains. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Backache, Bruises, Bunion, Burns And Scalds, Catarrh, Chilblains, Fatigue, Furuncle, Hemorrhoids, Neuralgia, Rheumatism, Sprains, Wounds And Injuries
Subjects (LC): Advertising—Medicine, Benches, Clothing And Dress, Costume, Ethnic Costume, Garden Walks, Grasslands, Hats, Men's Hats, Merry-Go-Round, Parks, Trees, Women's Hats
ID: WH343
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Jerseys [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl flanked by two milk cows. She is facing the audience and carrying a metal pail in her left hand. She is wearing a pink dress with white accents and a white bonnet. The cows are light brown, and all three figures are in a field with mountains and a sunset behind them. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Cold (Disease), Cough, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Cows, Dairy Cattle—Feeding And Feeds, Dress And Clothing, Flowers, Forests And Forestry, Grasslands, Mountains, Nature, Pitchers, Sunset Phenomena, Trees, Women, Women's Hats
ID: WH163
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Jerseys [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Vermifuge, and Dr. Jayne's Tonic Vermifuge featuring a young girl flanked by two milk cows. She is facing the audience and carrying a metal pail in her left hand. She is wearing a pink dress with white accents and a white bonnet. The cows are light brown, and all three figures are in a field with mountains and a sunset behind them. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Cold (Disease), Cough, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Cows, Dairy Cattle—Feeding And Feeds, Dress And Clothing, Flowers, Forests And Forestry, Grasslands, Mountains, Nature, Pitchers, Sunset Phenomena, Trees, Women, Women's Hats
ID: WH164
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Jerseys [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl flanked by two milk cows. She is facing the audience and carrying a metal pail in her left hand. She is wearing a pink dress with white accents and a white bonnet. The cows are light brown, and all three figures are in a field with mountains and a sunset behind them. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Cough, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Cows, Dairy Cattle—Feeding And Feeds, Dress And Clothing, Flowers, Forests And Forestry, Grasslands, Mountains, Nature, Pitchers, Sunset Phenomena, Trees, Women, Women's Hats
ID: WH284
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morses
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a woman with a woven backpack filled with grapes, gold hooped earrings, a verdant dress, and a grape hook in her right hand. She is barefooted, and there is a snail by her left foot. She has a bunch of grapes in her left hand. Her sash reads: "BORDEAUX."
Subjects (LC): Advertising—Medicine, Animals, Baskets, Costume, Dress And Clothing, Earrings, Ethnic Costume, Gold Jewelry, Grapes, Grasslands, Hats, Leaves, Nature, Scarves, Snails, Wine, Women's Hats
ID: WH176
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Fasciculo de medicina : collectorio universalissimo chiamado Fasciculo de medicina, extracto dalla achademia...[1522]
Description: The Arrivabeni published two editions in 1522, one in Latin and the second in Italian. This edition, in Italian, is likely the second edition published that year by the printers.
Subjects (LC): Human anatomy-Early works to 1800, Human anatomy-Atlases-Early works to 1800, Genitourinary organs-Early works to 1800, Generative organs-Early works to 1800, Plague-Early works to 1800, Phlebotomy-Early works to 1800, Materia medica-Early works to 1800, Medicine-Early works to 1800

Title

[Introduction]

Description

The Dutch West India Company occupied northeastern Brazil from 1624 to 1654. In 1638, the physician Willem Piso and astronomer Georg Markgraf arrived as part of Johann Maurits’ research staff, tasked with promoting scientific studies in Brazil. This is the Introduction to their collaborative illustrated folio volume, which spanned 12 books and was published in 1648. Rich in description of native life, the book contains 446 woodcuts illustrating local flora and fauna, and comprises the most important early documentation of zoology, botany and medicine in Brazil.

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Subjects (LC)

Botanical illustration, Early works to 1800, Indians of Central America, Indigenous crops, Indigenous peoples—Ecology, Natural history—Brazil, Natural history illustration, Medical geography, Medicine, Zoological illustration, Zoology—Brazil, Zoology—Pre-Linnean works, Wood-engraving

Title: Lydia E. Pinkham's Vegetable Compound
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound and Lydia E. Pinkham's Liver Pills featuring an image of the Brooklyn Bridge over the East River with many boats sailing below it. One can see the shores of both Brooklyn and Manhattan. The back lists the benefits of the Vegetable Compound and the Liver Pills.
Conditions Cured (LC): Asthenia, Backache, Depression, Mental, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
Subjects (LC): Advertising—Medicine, Boats And Boating, Bridges, Brooklyn (New York, N.Y.), Brooklyn Bridge (New York, N.Y.), East River (N.Y.), New York (N.Y.), Rivers, Sailboats, Sailing Ships, Waterfronts
ID: WH183
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring a well-dressed couple walking in a park. There is a Cupid figure watching them from behind a pedestal with a vase of flowers on it about to shoot them with his bow. There is a dog by the couple's feet. The park is ornate and has a fountain and paved paths. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Backache, Bruises, Bunion, Burns And Scalds, Catarrh, Chilblains, Furuncle, Hemorrhoids, Neuralgia, Rheumatism, Sprains, Wounds And Injuries
Subjects (LC): Advertising—Medicine, Animals, Costume, Dogs, Dress And Clothing, Eros (Greek Deity), Ethnic Costume, Flower Vases, Flowers, Folklore, Fountains, Garden Walks, Grasslands, Hats, Men's Clothing, Men's Hats, Men's Hats, Mythology, Nature, Parks, Pedestals, Trees, Water And Architecture, Women's Clothing
ID: WH197
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring a well-dressed couple walking in a park. There is a Cupid figure watching them from behind a pedestal with a vase of flowers on it about to shoot them with his bow. There is a dog by the couple's feet. The park is ornate and has a fountain and paved paths. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Backache, Bruises, Bunion, Burns And Scalds, Catarrh, Chilblains, Fatigue, Furuncle, Hemorrhoids, Neuralgia, Rheumatism, Sprains, Wounds And Injuries
Subjects (LC): Advertising—Medicine, Animals, Costume, Dogs, Dress And Clothing, Eros (Greek Deity), Ethnic Costume, Flower Vases, Flowers, Folklore, Fountains, Garden Walks, Grasslands, Hats, Men's Clothing, Men's Hats, Men's Hats, Mythology, Nature, Parks, Pedestals, Trees, Water And Architecture, Women's Clothing
ID: WH344
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title

Historae Rerum Naturalium, Liber Sextus, Qui agit Quadrupedibus, & Serpentibus

Description

The Dutch West India Company occupied northeastern Brazil from 1624 to 1654. In 1638, the physician Willem Piso and astronomer Georg Markgraf arrived as part of Johann Maurits’s research staff, tasked with promoting scientific studies in Brazil. This section of the Historia naturalis Brasiliae was written by Piso's colleague, the astronomer Georg Markgraf. Markgraf wrote the last eight sections of the Historia naturalis Brasiliae, of which this is the sixth. These sections as a whole were devoted to the medical uses of plants; to fish, birds, insects, quadrupeds and reptiles; and to full descriptions of geographic regions and their inhabitants. Markgraf also describes the appearance, habits, and environment of each animal depicted.

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