Items

Title

[Introduction]

Description

The Dutch West India Company occupied northeastern Brazil from 1624 to 1654. In 1638, the physician Willem Piso and astronomer Georg Markgraf arrived as part of Johann Maurits’ research staff, tasked with promoting scientific studies in Brazil. This is the Introduction to their collaborative illustrated folio volume, which spanned 12 books and was published in 1648. Rich in description of native life, the book contains 446 woodcuts illustrating local flora and fauna, and comprises the most important early documentation of zoology, botany and medicine in Brazil.

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Subjects (LC)

Botanical illustration, Early works to 1800, Indians of Central America, Indigenous crops, Indigenous peoples—Ecology, Natural history—Brazil, Natural history illustration, Medical geography, Medicine, Zoological illustration, Zoology—Brazil, Zoology—Pre-Linnean works, Wood-engraving

Title: Yours for Health Lydia E. Pinkham
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound and Lydia E. Pinkham's Liver Pills featuring the portrait of an elderly woman gazing into the distance towards the left-hand side of the card. She has a lace shawl pinned around her shoulders and neck. The back lists the ailments the items can cure.
Conditions Cured (LC): Asthenia, Backache, Biliary Tract—Diseases, Constipation, Depression, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
Subjects (LC): Advertising—Medicine, Brooches, Clothing And Dress, Lace And Lacemaking, Portraits, Shawls
ID: WH188
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Your Cough or Cold can be Cured by Using Hartshorn's Cough Balsam
Description: Trade card advertising Hartshorn's Cough Balsam featuring an image of a tree with songbirds. In the background there is a body of water with a house on the shore. The back outlines why Hartshorn's Cough Balsam has gained popularity in the past, the ailments it cures, and the price.
Conditions Cured (LC): Bronchitis, Cold (Disease), Cough, Influenza, Lungs—Congestion, Pneumonia, Whooping Cough
Subjects (LC): Advertising—Medicine, Birds, Carriage Houses, Nature, Trees, Water And Architecture
ID: WH137
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Words of Comfort [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant and Dr. Jayne's Tonic Vermifuge featuring three women and one man sitting around a table. The man is reading a book and is in formal dress and wearing eyeglasses. The three women seem interested in and puzzled by what he is reading. There is a vase on the table, and the backdrop seems to resemble some sort of living room or study area. The back lists the benefits of the Expectorant and the Tonic Vermifuge.
Conditions Cured (LC): Bad Breath, Cold (Disease), Cough, Fever, Headache, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Books, Costume, Domestic Space, Dress And Clothing, Dwellings, Ethnic Costume, Eyeglasses, Families, Men, Men's Clothing, Women, Women's Clothing, Women's Hats
ID: WH159
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Words of Comfort [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant and Dr. Jayne's Tonic Vermifuge featuring three women and one man sitting around a table. The man is reading a book and is in formal dress and wearing eyeglasses. The three women seem interested in and puzzled by what he is reading. There is a vase on the table, and the backdrop seems to resemble some sort of living room or study area. The back lists the benefits of the Expectorant and the Tonic Vermifuge.
Conditions Cured (LC): Bad Breath, Cold (Disease), Cough, Fever, Headache, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Books, Costume, Domestic Space, Dress And Clothing, Dwellings, Ethnic Costume, Eyeglasses, Families, Men, Men's Clothing, Women, Women's Clothing, Women's Hats
ID: WH160
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Who Said Hood's Sarsaparilla?
Description: Trade card advertising Hood's Sarsaparilla featuring three babies in white frocks crawling towards the customer. A quote on the bottom reads "Who said Hood's Sarsaparilla?" The back explains the benefits and curative properties of Hood's Sarsaparilla.
Conditions Cured (LC): Body Fluids, Headache, Salt Rheum, Scrofula
Subjects (LC): Advertising—Medicine, Babies, Portraits
ID: WH151
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: We Always Keep in Our Drug Store a Supply of Boschee's German Syrup & Green's August Flower [from verso]
Description: Trade card advertising Boschee's German Syrup and Green's August Flower featuring a space in which there is some writing. This space is surrounded by various blue, red, and pink flowers. The back lists the ailments the Syrup and the Flower can cure.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Constipation, Cough, Croup, Headache, Heartburn, Indigestion, Palpitation, Tuberculosis
Subjects (LC): Advertising—Medicine, Bouquets, Flowers
ID: WH231
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: We Always Keep in Our Drug Store a Supply of Boschee's German Syrup & Green's August Flower [from verso]
Description: Trade card advertising Boschee's German Syrup and Green's August Flower featuring a blank space where one might presumably write an address. It is surrounded by some red roses. The back lists the ailments the Syrup and the Flower can cure.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Constipation, Cough, Croup, Headache, Heartburn, Indigestion, Palpitation, Tuberculosis
Subjects (LC): Advertising—Medicine, Bouquets, Flowers, Roses
ID: WH230
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Toll Gate No. 4 [from verso]
Description: Trade card advertising a book titled "The Sexual System and its Derangements" and the medicine Cutavaco featuring a landscape with various hidden images in it. The obvious things the picture presents are a man walking on a path with a dog; a bridge over water with a figure rowing a boat beneath it; a house at the entrance to the bridge with a figure leaning against its side; and a town on a mountain in the distance. The back praises the book being advertised and also lists the ailments Cutavaco can cure.
Conditions Cured (LC): Acne, Bad Breath, Baldness, Bites And Stings, Catarrh, Cholera, Ear Infection, Eczema, Edema, Erythema, Helminths, Leucorrhea, Measles, Pediculosis, Poison Ivy, Ringworm, Salt Rheum, Scarlatina, Scars, Shingles (Disease), Smallpox, Throat—Diseases, Typhoid Fever, Urticaria
Subjects (LC): Advertising—Medicine, Alligators, Animals, Birds, Bridges, Camels, Cows, Dogs, Flies, Geese, Goats, Horses, Housing, Insects, Monkeys, Nature, Peacocks, Rabbits, Rodents, Snails, Swans, Trails, Trees, Water
ID: WH252
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This Brief Notice May Save Long Illness, Suffering, and Expense, and Even Life Itself! [from verso]
Description: Trade card advertising Hartshorn's Sarsaparilla and Iron and Hartshorn's Flavoring Extracts featuring a wintry landscape with a castle. There is a bouquet on the left with white, red, and blue flowers and a snow-covered branch with pink-blue-white-and-yellow birds flying around its branches. There is a bridge over a small body of water in the lower, right corner. The back describes the curative properties of the products advertised.
Conditions Cured (LC): Body Fluids
Subjects (LC): Advertising—Medicine, Birds, Bridges, Castles, Crosses—Cult, Daisies, Flowers, Holy Cross, Mansions, Nature, Roses, Snow, Trees, Water And Architecture, Winter, Winter
ID: WH392
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This Brief Notice May Save Long Illness, Suffering, and Expense, and Even Life Itself! [from verso]
Description: Trade card advertising Hartshorn's Sarsaparilla and Iron, featuring an image of a castle surrounded by a snowy landscape with trees, a small river, and a bridge. On the left, this image is framed with a bouquet of flowers. On the right, it is framed with snowy branch and flying songbirds. The back lists the benefits of taking Hartshorn's Sarsaparilla and Iron, and the price.
Subjects (LC): Advertising—Medicine, Birds, Bridges, Castles, Crosses—Cult, Daisies, Flowers, Holy Cross, Mansions, Nature, Roses, Snow, Trees, Water And Architecture, Winter, Winter
ID: WH138
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title

The byrth of Mankynde newly translated out of Laten into Englyshe

Description

The Byrth of Mankynde, published in 1540, is the oldest manual for midwives printed in the English language. It remained in use both as a guidebook for midwives and as a source for physicians in the practice of obstetrics throughout Europe for the next two hundred years. The 1540 Byrth was a translation from the Latin edition of De Partu Hominis of Eucharius Rösslin’s Rosengarten. Rösslin was charged with supervising the midwives of Frankfurt, and although this volume contains sound instruction on delivery procedures, it did not break new ground in the field of obstetrics. Instead, it makes available the teachings of the Roman physician Soranus, popularized by Moschion, author of a 6th century question – and –answer book for Roman midwives. Other influences include Galen, Hippocrates, Aetius, Magnus and others. The volume’s seventeen copper-engraved plates were among the first in England to be produced by a roller press. The first illustrates “the Womans Stwle,” or birth chair, a birth aid which had been in use at least since Soranus’ time. Sixteen additional plates depict “Byrth Figures” in various positions in utero. The babies in these images, who resemble children age three or four and not fetuses, float dreamily in light-bulb-shaped vessels.

Subjects (LC)

Advertising—Medicine

ID

WH305

Collection

William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Morning Prayer [from verso]
Description: Trade card advertising Dr. D. Jayne's Carminative Balsam, Dr.Jayne's Tonic Vermifuge, and Dr. Jayne's Sanative Pills featuring an elderly woman with a male toddler on her lap and a young girl standing by her right side. There is a cat playing with a shoe by her left foot. She seems to be in a sewing room of sorts, teaching the two children how to position their hands in prayer. The back features the curative properties of the items advertised.
Conditions Cured (LC): Cholera, Diarrhea, Dysentery, Fever, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Babies, Cats, Children, Children—Prayers And Devotions, Children's Clothing, Domestic Space, Dress And Clothing, Dwellings, Families, Morning Prayer, Older People—Prayers And Devotion, Prayer, Scissors And Shears, Women's Hats
ID: WH162
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Late James R. Wood, M.D.
Description: Trade card featuring a portarit of a mustached man in a dress suit. He is wearing a bowtie, and his hair is slicked to one side.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Mustaches, Neckties, Portraits
ID: WH301F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Jerseys [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl flanked by two milk cows. She is facing the audience and carrying a metal pail in her left hand. She is wearing a pink dress with white accents and a white bonnet. The cows are light brown, and all three figures are in a field with mountains and a sunset behind them. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Cold (Disease), Cough, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Cows, Dairy Cattle—Feeding And Feeds, Dress And Clothing, Flowers, Forests And Forestry, Grasslands, Mountains, Nature, Pitchers, Sunset Phenomena, Trees, Women, Women's Hats
ID: WH163
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Jerseys [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Vermifuge, and Dr. Jayne's Tonic Vermifuge featuring a young girl flanked by two milk cows. She is facing the audience and carrying a metal pail in her left hand. She is wearing a pink dress with white accents and a white bonnet. The cows are light brown, and all three figures are in a field with mountains and a sunset behind them. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Cold (Disease), Cough, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Cows, Dairy Cattle—Feeding And Feeds, Dress And Clothing, Flowers, Forests And Forestry, Grasslands, Mountains, Nature, Pitchers, Sunset Phenomena, Trees, Women, Women's Hats
ID: WH164
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Jerseys [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl flanked by two milk cows. She is facing the audience and carrying a metal pail in her left hand. She is wearing a pink dress with white accents and a white bonnet. The cows are light brown, and all three figures are in a field with mountains and a sunset behind them. The back features the curative properties of the items advertised.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Cough, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Animals, Cows, Dairy Cattle—Feeding And Feeds, Dress And Clothing, Flowers, Forests And Forestry, Grasslands, Mountains, Nature, Pitchers, Sunset Phenomena, Trees, Women, Women's Hats
ID: WH284
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Hospital for Special Surgery and The Philip D. Wilson Research Foundation [from back]
Description: Black-and-white postcard showing the Hospital for Special Surgery in Manhattan. A view of trees, the East River, East River Drive, pedestrians, and cars parked alongside the building can be seen. | Caption at top left of back describes the hospital. | Card not posted.
Subjects (LC): Hospitals, Hospital buildings, Hospitals – New York (State) -- New York County, Hospital for Special Surgery, Philip D. Wilson Research Foundation, East River Drive (New York, N.Y.), East River (N.Y.), People, Pedestrians, Medicine -- Research, Trees, Clouds
ID: nycm_461
Geographic Subject: Manhattan (New York, N.Y.)

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