Items

Title: Ayer's Cherry Pectoral, for the cure of Coughs, Colds, Asthma, Croup, Bronchitis, Whooping-Cough, and Consumption
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a young girl standing under a cherry tree looking at two birds in the tree. A house and hills are visible in the distance and there are flowers in the foreground. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text listing the benefits of Ayer's Cherry Pectoral.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Cough, Croup, Tuberculosis, Whooping Cough
Subjects (LC): Birds, Children, Children's Clothing, Clothing And Dress, Flowers, Hats, Nature
ID: WH114
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Three Most Reliable Remedies: Athlophoros For Rheumatism and Neuralgia, Athlo-Ointment For Sprains, Lameness, Sore throat...
Description: Trade card advertising Athlophoros, Athlo-ointment, and Athlo-tablets. Card features an image of a woman in a gauzy red dress holding a fan in one hand and a long necklace in the other.
Conditions Cured (LC): Constipation, Neuralgia, Rheumatism, Sprains, Throat—Diseases
Subjects (LC): Clothing And Dress, Fans, Necklaces, Women
ID: WH102
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla Gives Health and Sunny Hours
Description: Trade card advertising Ayer's Sarsaparilla featuringan image of a woman in an elegant pink gown standing in a sunny field and balancing a young child on her shoulder. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Lymph Node, Tuberculosis
Subjects (LC): Children, Children's Clothing, Clothing And Dress, Nature, Sarsaparilla, Toddlers, Women, Women's Clothing
ID: WH110
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla Purifies the Blood, Stimulates the Vital Functions, restores and preserves Health…
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of two women in dresses around a table outdoors. The woman on the left is in a pink dress, sitting in a padded chair and resting her hand on a bottle on the table. The woman on the right wears a blue dress and hat and leans against a pillar with an urn of flowers on it. Two children play with a dog by their feet. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Acne, Erysipelas, Furuncle, Indigestion, Jaundice, Lymph Node, Neuralgia, Peptic Ulcer, Rheumatism, Ringworm, Tuberculosis, Tumors
Subjects (LC): Children, Children's Clothing, Clothing And Dress, Dogs, Flowers, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH113
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Colds, Coughs, and all Diseases of the Throat and Lungs
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a girl in a dress using her hat to carry cherries and holding a sprig of cherries in her hand. She is in a field with hills and water in the distance. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text urging people to treat various ailments with Ayer's Cherry Pectoral.
Conditions Cured (LC): Cold (Disease), Cough
Subjects (LC): Clothing And Dress, Fruit, Girls, Nature, Women's Hats
ID: WH116
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of a man in a dress jacket and top hat standing up from a park bench upon noticing that he has been sitting in wet paint. Picture is tinted blue.
Subjects (LC): Benches, Hats, Men's Clothing, Parks, Yeast
ID: WH103
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of a man in a dress jacket and top hat standing up from a park bench upon noticing that he has been sitting in wet paint. Picture is tinted red.
Subjects (LC): Benches, Hats, Men's Clothing, Parks, Yeast
ID: WH104
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of three figures: a boy, a woman, and a man in a top hat. They are in front of a high stone wall in the snow. The boy carries boots and the man carries an umbrella. The picture is tinted green.
Subjects (LC): Boots, Boys, Boys' Clothing, Children, Clothing And Dress, Coats, Hats, Men, Men's Clothing, Snow, Stone Walls, Umbrellas, Winter, Women, Women's Clothing, Yeast
ID: WH105
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of three figures: a boy, a woman, and a man in a top hat. They are in front of a high stone wall in the snow. The boy carries boots and the man carries an umbrella. The picture is tinted red.
Subjects (LC): Boots, Boys, Boys' Clothing, Children, Clothing And Dress, Coats, Hats, Men, Men's Clothing, Snow, Stone Walls, Umbrellas, Winter, Women, Women's Clothing, Yeast
ID: WH106
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Perfumed with Austen's Forest Flower Cologne
Description: Trade card advertising Austen's Forest Flower Cologne featuring a suspended woman with a long wreath of leaves and flowers around her. She is in a blue-and-white dress with a red sash around her waist. The back lists the unique properties of the Cologne.
Subjects (LC): Advertising, Clothing, Clothing And Dress, Flowers, Hair Ornaments, Leaves, Nature, Women, Wreaths
ID: WH221
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: How Many Babies Did Die? (2)
Description: A double-sided postcard commending the efforts of Montclair, New Jersey to reduce the number of infants succumbing to diarrheal disease during the hot spell of July 1911. What the mortality rate could have been in other cities, had they followed Montclair's example, is explored. On the back, parents are urged to dress their children for comfort, not looks, during hot summer months.
Subjects (LC): Child rearing, Infants' clothing, Children's clothing, Infants, Mortality, Nutrition, Statistics, Milk, Milk, Milk hygiene
ID: mk1e014m002
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of two figures standing on a street corner in front of a stone wall. The figure on the right has his back turned and is looking at something in his hands. He is carrying a large pot or bucket strapped to his back and a cane between his legs. The figure on the left has his arm raised and appears to be about to strike the pot with a wrench. The picture is tinted red.
Subjects (LC): Clothing And Dress, Hats, Men, Men's Clothing, Pots, Sidewalks, Staffs (Sticks, Canes, Etc.), Stone Walls, Yeast
ID: WH108
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: L. C. Smith, Druggist, Rockville, Conn.
Description: Trade card advertising a druggist named L. C. Smith featuring a young boy leaning up against a tree reading, and a young girl standing behind him, touching his hair with a sprig of flowers. The two are in a grassy area with rocks and bushes.
Subjects (LC): Advertising, Books And Reading, Children, Children's Clothing, Clothing And Dress, Grasslands, Hats, Nature, Rocks, Scarves, Trees
ID: WH204
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of two boys sledding past a woman who is carrying an umbrella, a basket, and a pail and balancing three additional baskets in a stack on her head. The woman appears disheveled and wears a shawl and a kerchief over her head. A third child watches in the background. The ground is snow-covered, and the figures are in front of a stone wall. The picture is tinted red.
Subjects (LC): Baskets, Boys, Boys' Clothing, Children, Clothing And Dress, Coats, Kerchiefs, Pails, Shawls, Sleds, Snow, Stone Walls, Umbrellas, Winter, Women, Women's Clothing, Yeast
ID: WH107
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Trix Breath Perfume
Description: Trade card advertising Trix Breath Perfume featuring an image of a young boy standing at the water's edge and pointing at a bullfrog. The boy is wearing overalls and a hat and carrying a fishing rod with bait.
Conditions Cured (LC): Bad Breath
Subjects (LC): Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
ID: WH193F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Trix Breath Perfume
Description: Trade card advertising Trix Breath Perfume featuring an image of the feet of a boy and a bullfrog protruding from a body of water. The boy's hat rests on the water in the foreground, and the movement of his fishing pole indicates he has just fallen into the water.
Conditions Cured (LC): Bad Breath
Subjects (LC): Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
ID: WH194F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: La Gardeuse d'Oies
Description: Trade card featuring druggists John H. Sheehan & Co. featuring five figures lounging on the shore of what looks like a river. Two boys with staffs are interacting with some geese. The others are in various stages of play or relaxation. There is a boat on the river and a large house on the far shore in the background. The back lists the company advertised and its address.
Subjects (LC): Advertising, Animals, Boats And Boating, Children, Children's Clothing, Church Buildings, Clothing And Dress, Flowers, Geese, Grasslands, Hats, Hats, Nature, Scarves, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
ID: WH214
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Le Petit Berger
Description: Trade card featuring druggists John H. Sheehan & Co. featuring five figures and a dog in a country landscape. There are sheep in a fenced-in field behind them, and one of the figures is standing and playing a horn. He holds a staff and has a bag on his back. There is a path in the field and a body of water and a town in the background. The back lists the company advertised and its address.
Subjects (LC): Advertising, Animals, Baby Bonnets, Children, Children's Clothing, Clothing And Dress, Dogs, Grasslands, Hats, Hats, Nature, Scarves, Sheep, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
ID: WH213
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Perfumed with Austen's Forest Flower Cologne
Description: Trade card advertising Austen's Forest Flower Cologne featuring a clothed, barefooted, Cupid-esque figure carrying a basket of purple flowers. The back lists the unique properties of the Cologne.
Subjects (LC): Advertising, Angels, Bouquets, Bows, Cherubs, Clothing And Dress, Costume, Flowers, Folklore, Grasslands, Hats, Mythology, Nature, Necklaces
ID: WH222
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: La Marée Montante, Au Secours!!
Description: Trade card featuring druggists John H. Sheehan & Co. featuring four figures playing on a shore. There are two boys and two girls. The boys seem to be helping the girls get to and from a large boulder without getting their clothes wet. There are sailboats in the background. The back lists the company advertised and its address.
Subjects (LC): Advertising, Boats And Boating, Bows, Boys, Children, Children's Clothing, Girls, Marine Algae, Nature, Ocean, Ribbons, Rocks, Sailboats, Water
ID: WH211
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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