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- Title
- I's All Right Now!: In Constant Use Since 1795
- Description
- Trade card advertising Dr. Isaac Thompson's Eye Water featuring two girls in a red armchair. The older of the two is holding a bottle of what seems to be Dr. Isaac Thompson's Eye Water in her right hand. Her left hand is around the shoulders of the younger girl who is holding a tissue. They are both in dresses and have brown-blond hair. The back describes the meritous reputation of the Eye Water.
- Subjects (LC)
- Advertising—Medicine, Bottles, Chairs, Children, Children's Clothing, Clothing And Dress
- ID
- WH368
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Cherry Pectoral, for the cure of Coughs, Colds, Asthma, Croup, Bronchitis, Whooping-Cough, and Consumption
- Description
- Trade card advertising Ayer's Cherry Pectoral featuring an image of a young girl standing under a cherry tree looking at two birds in the tree. A house and hills are visible in the distance and there are flowers in the foreground. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text listing the benefits of Ayer's Cherry Pectoral.
- Conditions Cured (LC)
- Asthma, Bronchitis, Cold (Disease), Cough, Croup, Tuberculosis, Whooping Cough
- Subjects (LC)
- Birds, Children, Children's Clothing, Clothing And Dress, Flowers, Hats, Nature
- ID
- WH114
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Morses Compound Syrup of Yellow Dock Root the Great Blood Purifier
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy in formal dress presenting an oversized envelope with his head bowed.
- Conditions Cured (LC)
- Headache, Indigestion
- Subjects (LC)
- Advertising—Medicine, Children, Children's Clothing, Dress And Clothing, Letters, Necklaces
- ID
- WH172
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Morse's Compound Syrup of Yellow Dock Root the Blood Purifier Cures Constipation and Biliousness: The Great Kidney Remedy
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy peering into a jeweled, egg-shaped, over-sized box. His dress resembles a formal military officer's.
- Conditions Cured (LC)
- Biliary Tract—Diseases, Constipation
- Subjects (LC)
- Advertising—Medicine, Children, Children's Clothing, Costume, Dress And Clothing
- ID
- WH173
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Trix Breath Perfume
- Description
- Trade card advertising Trix Breath Perfume featuring an image of a young boy standing at the water's edge and pointing at a bullfrog. The boy is wearing overalls and a hat and carrying a fishing rod with bait.
- Conditions Cured (LC)
- Bad Breath
- Subjects (LC)
- Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
- ID
- WH193F
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Trix Breath Perfume
- Description
- Trade card advertising Trix Breath Perfume featuring an image of the feet of a boy and a bullfrog protruding from a body of water. The boy's hat rests on the water in the foreground, and the movement of his fishing pole indicates he has just fallen into the water.
- Conditions Cured (LC)
- Bad Breath
- Subjects (LC)
- Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
- ID
- WH194F
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Cherry Pectoral Cures Colds, Coughs & all Diseases of the Throat and Lungs
- Description
- Trade card advertising Ayer's Cherry Pectoral featuring an oversized bottle labeled Ayer's with two children at its side. The boy, on the left, is sitting and touching the bottle with his right hand and holding a spoon in his left. He is wearing a white tunic and red-and-white-striped socks. The girl, on the right, is standing, ostensibly trying to reach the top of the open bottle with her right hand, which holds a spoon. She is wearing a white, frilled dress, white stockings, a white bonnet tied with a blue ribbon, and blue Mary Janes. There is an enlarged branch with cherries on it in the top, left corner, and another, smaller sprig in the bottom, center. The back has images of two hands, one pouring a bottle, and one holding a spoon to catch the liquid. Listed on the back are the ailments Ayer's Cherry Pectoral cures.
- Conditions Cured (LC)
- Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
- Subjects (LC)
- Advertising—Medicine, Bottles, Cherry, Children, Children's Clothing, Clothing And Dress, Nature, Spoons
- ID
- WH119
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Cherry Pectoral Cures Colds, Coughs & all Diseases of the Throat and Lungs
- Description
- Trade card advertising Ayer's Cherry Pectoral featuring an oversized bottle labeled Ayer's with two children at its side. The boy, on the left,is sitting and touching the bottle with his right hand and holding a spoon in his left. He is wearing a white tunic and red-and-white-striped socks. The girl, on the right, is standing, ostensibly trying to reach the top of the open bottle with her right hand, which holds a spoon. She is wearing a white, frilled dress, white stockings, a white bonnet tied with a blue ribbon, and blue Mary Janes. There is an enlarged branch with cherries on it in the top, left corner, and another, smaller sprig in the bottom, center. The back has images of two hands, one pouring a bottle, and one holding a spoon to catch the liquid. Listed on the back are the ailments Ayer's Cherry Pectoral cures.
- Conditions Cured (LC)
- Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
- Subjects (LC)
- Advertising—Medicine, Bottles, Cherry, Children, Children's Clothing, Clothing And Dress, Nature, Spoons
- ID
- WH118
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Vegetine: The Great Blood Purifier
- Description
- Trade card advertising Vegetine featuring two young children and a basket of animals. Within the basket are a lobster, who is pinching the left-most child's clothing, and a duck or goose. The right-most child is liftng the top off of the basket that contains the animals. The back has testimony from a satisfied customer.
- Subjects (LC)
- Advertising—Medicine, Animals, Baskets, Children, Children's Clothing, Children's Hats, Clothing And Dress, Costume, Ducks, Hats, Lobsters
- ID
- WH371
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Sarsaparilla Gives Health and Sunny Hours
- Description
- Trade card advertising Ayer's Sarsaparilla featuringan image of a woman in an elegant pink gown standing in a sunny field and balancing a young child on her shoulder. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
- Conditions Cured (LC)
- Lymph Node, Tuberculosis
- Subjects (LC)
- Children, Children's Clothing, Clothing And Dress, Nature, Sarsaparilla, Toddlers, Women, Women's Clothing
- ID
- WH110
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- N'aie pas peur, petite soeur! Elle ne nous attrapera pas! ... Nos 20 gouttes de véritable Fer Bravais nous ont donné de la force et de bonnes jambes
- Description
- Trade card advertising Fer Bravais featuring two children running away from a horned goat. The three figures are in a grassy field, and there are two containers at the goat's feet. The image is framed with a forest motif that includes autumnal leaves, acorns, and a lizard. The back lists the ailments Fer Bravais can cure.
- Conditions Cured (LC)
- Chlorosis, Fatigue, Influenza, Typhoid Fever
- Subjects (LC)
- Acorns, Advertising—Medicine, Animals, Children, Children's Clothing, Clothing And Dress, Goats, Grasslands, Leaves, Lizards, Nature, Pails
- ID
- WH202
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- How Many Babies Did Die? (2)
- Description
- A double-sided postcard commending the efforts of Montclair, New Jersey to reduce the number of infants succumbing to diarrheal disease during the hot spell of July 1911. What the mortality rate could have been in other cities, had they followed Montclair's example, is explored. On the back, parents are urged to dress their children for comfort, not looks, during hot summer months.
- Subjects (LC)
- Child rearing, Infants' clothing, Children's clothing, Infants, Mortality, Nutrition, Statistics, Milk, Milk, Milk hygiene
- ID
- mk1e014m002
- Geographic Subject
- New York. New York City.
- Collection
- New York Milk Committee Ephemera Collection
- Title
- Take Hood's Sarsaparilla to Purify Your Blood: 100 Doses $1.00
- Description
- Trade card advertising Hood's Sarsaparilla featuring five children at a show of some sort with a spotlight that shows the words "Take Hood's Sarsaparilla to Purify Your Blood 100 Doses $1.00." There is a girl in a blue dress with a white bonnet watching the spotlight while a boy climbs up the back of her chair. To her left is a boy in a dark blue shirt looking to the right. To her right is a girl in a red dress looking to the lower, left-hand corner. Finally, there is a toddler looking straight at the customer wearing a blue-and-red outfit eating a candy-cane and holding a treat. The back advertises a concert performance.
- Conditions Cured (LC)
- Catarrh, Headache, Indigestion, Rheumatism, Salt Rheum, Scrofula
- Subjects (LC)
- Advertising—Medicine, Baby Bonnets, Candy Canes, Children, Children's Clothing, Dress And Clothing, Snack Foods
- ID
- WH150
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Morses Compound Syrup of Yellow Dock Root the Great Blood Purifier
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy filling up a pail of water on his lap. He is wearing casual clothing and a hat. Water is splashing out of the pail, and he seems to be holding a stick or ladle that is resting within the pail with his left hand.
- Conditions Cured (LC)
- Body Fluids
- Subjects (LC)
- Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Dress And Clothing, Hats, Pails
- ID
- WH174
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Morses Compound Syrup of Yellow Dock Root the Great Blood Purifier
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy riding a toy horse's saddle. He is wearing traditional horse-riding garb with a riding crop in his right hand.
- Conditions Cured (LC)
- Biliary Tract—Diseases, Constipation, Malaria
- Subjects (LC)
- Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Dress And Clothing, Hats, Horses, Toys
- ID
- WH175
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- L. C. Smith, Druggist, Rockville, Conn.
- Description
- Trade card advertising a druggist named L. C. Smith featuring a young boy leaning up against a tree reading, and a young girl standing behind him, touching his hair with a sprig of flowers. The two are in a grassy area with rocks and bushes.
- Subjects (LC)
- Advertising, Books And Reading, Children, Children's Clothing, Clothing And Dress, Grasslands, Hats, Nature, Rocks, Scarves, Trees
- ID
- WH204
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ed. F. Brown, Druggist
- Description
- Trade card advertising druggist Ed. F. Brown featuring exotically-dressed figures in a townscape. Three are in the foregound: two are inspecting goods from the third, who is sitting on a straw mat trying to sell them fruits and vegetables. There is a castle in the background. The left-most, foregrounded figure is carrying a sword in his belt.
- Subjects (LC)
- Advertising, Castles, Children, Children's Clothing, Children's Hats, Costume, Ethnic Costume, Fruits, Hats, Leaves, Swords
- ID
- WH206
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Morses
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy in what looks like formal military attire drinking out of an oversized glass. The boy is wearing a hat with a feather in it and has a horn in his belt.
- Conditions Cured (LC)
- Headache, Indigestion
- Subjects (LC)
- Advertising—Medicine, Children, Children's Clothing, Children's Hats, Costume, Drinking Glasses, Feathers, Hats
- ID
- WH311
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- La Marée Montante, Au Secours!!
- Description
- Trade card featuring druggists John H. Sheehan & Co. featuring four figures playing on a shore. There are two boys and two girls. The boys seem to be helping the girls get to and from a large boulder without getting their clothes wet. There are sailboats in the background. The back lists the company advertised and its address.
- Subjects (LC)
- Advertising, Boats And Boating, Bows, Boys, Children, Children's Clothing, Girls, Marine Algae, Nature, Ocean, Ribbons, Rocks, Sailboats, Water
- ID
- WH211
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Little Red-Riding-Hood [from verso]
- Description
- Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Sanative Pills featuring a young girl who is wearing a long, red cloak with a red bow at the top. She is facing the audience on the threshold of a door. Behind her is a snowy scene of pine trees, and to her right is a basket resting by her feet. The back features the curative properties of the items advertised.
- Conditions Cured (LC)
- Asthma, Biliary Tract—Diseases, Bronchitis, Cold (Disease), Cough, Croup, Headache, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
- Subjects (LC)
- Advertising—Medicine, Baskets, Bows, Children, Children's Clothing, Costume, Doorways, Dress And Clothing, Folklore, Forests And Forestry, Nature, Ribbons, Snow, Trees, Winter
- ID
- WH161
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards