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- Title
- Ayer's Cherry Pectoral, for the cure of Coughs, Colds, Asthma, Croup, Bronchitis, Whooping-Cough, and Consumption
- Description
- Trade card advertising Ayer's Cherry Pectoral featuring an image of a young girl standing under a cherry tree looking at two birds in the tree. A house and hills are visible in the distance and there are flowers in the foreground. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text listing the benefits of Ayer's Cherry Pectoral.
- Conditions Cured (LC)
- Asthma, Bronchitis, Cold (Disease), Cough, Croup, Tuberculosis, Whooping Cough
- Subjects (LC)
- Birds, Children, Children's Clothing, Clothing And Dress, Flowers, Hats, Nature
- ID
- WH114
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Trix Breath Perfume
- Description
- Trade card advertising Trix Breath Perfume featuring an image of a young boy standing at the water's edge and pointing at a bullfrog. The boy is wearing overalls and a hat and carrying a fishing rod with bait.
- Conditions Cured (LC)
- Bad Breath
- Subjects (LC)
- Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
- ID
- WH193F
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Trix Breath Perfume
- Description
- Trade card advertising Trix Breath Perfume featuring an image of the feet of a boy and a bullfrog protruding from a body of water. The boy's hat rests on the water in the foreground, and the movement of his fishing pole indicates he has just fallen into the water.
- Conditions Cured (LC)
- Bad Breath
- Subjects (LC)
- Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
- ID
- WH194F
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Sarsaparilla Gives Health and Sunny Hours
- Description
- Trade card advertising Ayer's Sarsaparilla featuringan image of a woman in an elegant pink gown standing in a sunny field and balancing a young child on her shoulder. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
- Conditions Cured (LC)
- Lymph Node, Tuberculosis
- Subjects (LC)
- Children, Children's Clothing, Clothing And Dress, Nature, Sarsaparilla, Toddlers, Women, Women's Clothing
- ID
- WH110
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Sarsaparilla Purifies the Blood, Stimulates the Vital Functions, restores and preserves Health…
- Description
- Trade card advertising Ayer's Sarsaparilla featuring an image of two women in dresses around a table outdoors. The woman on the left is in a pink dress, sitting in a padded chair and resting her hand on a bottle on the table. The woman on the right wears a blue dress and hat and leans against a pillar with an urn of flowers on it. Two children play with a dog by their feet. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
- Conditions Cured (LC)
- Acne, Erysipelas, Furuncle, Indigestion, Jaundice, Lymph Node, Neuralgia, Peptic Ulcer, Rheumatism, Ringworm, Tuberculosis, Tumors
- Subjects (LC)
- Children, Children's Clothing, Clothing And Dress, Dogs, Flowers, Sarsaparilla, Women, Women's Clothing, Women's Hats
- ID
- WH113
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- How Many Babies Did Die? (2)
- Description
- A double-sided postcard commending the efforts of Montclair, New Jersey to reduce the number of infants succumbing to diarrheal disease during the hot spell of July 1911. What the mortality rate could have been in other cities, had they followed Montclair's example, is explored. On the back, parents are urged to dress their children for comfort, not looks, during hot summer months.
- Subjects (LC)
- Child rearing, Infants' clothing, Children's clothing, Infants, Mortality, Nutrition, Statistics, Milk, Milk, Milk hygiene
- ID
- mk1e014m002
- Geographic Subject
- New York. New York City.
- Collection
- New York Milk Committee Ephemera Collection
- Title
- L. C. Smith, Druggist, Rockville, Conn.
- Description
- Trade card advertising a druggist named L. C. Smith featuring a young boy leaning up against a tree reading, and a young girl standing behind him, touching his hair with a sprig of flowers. The two are in a grassy area with rocks and bushes.
- Subjects (LC)
- Advertising, Books And Reading, Children, Children's Clothing, Clothing And Dress, Grasslands, Hats, Nature, Rocks, Scarves, Trees
- ID
- WH204
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ed. F. Brown, Druggist
- Description
- Trade card advertising druggist Ed. F. Brown featuring exotically-dressed figures in a townscape. Three are in the foregound: two are inspecting goods from the third, who is sitting on a straw mat trying to sell them fruits and vegetables. There is a castle in the background. The left-most, foregrounded figure is carrying a sword in his belt.
- Subjects (LC)
- Advertising, Castles, Children, Children's Clothing, Children's Hats, Costume, Ethnic Costume, Fruits, Hats, Leaves, Swords
- ID
- WH206
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- La Gardeuse d'Oies
- Description
- Trade card featuring druggists John H. Sheehan & Co. featuring five figures lounging on the shore of what looks like a river. Two boys with staffs are interacting with some geese. The others are in various stages of play or relaxation. There is a boat on the river and a large house on the far shore in the background. The back lists the company advertised and its address.
- Subjects (LC)
- Advertising, Animals, Boats And Boating, Children, Children's Clothing, Church Buildings, Clothing And Dress, Flowers, Geese, Grasslands, Hats, Hats, Nature, Scarves, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
- ID
- WH214
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Le Petit Berger
- Description
- Trade card featuring druggists John H. Sheehan & Co. featuring five figures and a dog in a country landscape. There are sheep in a fenced-in field behind them, and one of the figures is standing and playing a horn. He holds a staff and has a bag on his back. There is a path in the field and a body of water and a town in the background. The back lists the company advertised and its address.
- Subjects (LC)
- Advertising, Animals, Baby Bonnets, Children, Children's Clothing, Clothing And Dress, Dogs, Grasslands, Hats, Hats, Nature, Scarves, Sheep, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
- ID
- WH213
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards