Items

Title: Ayer's Cathartic Pills: the Country Doctor
Description: Trade card advertising Ayer's Cathartic Pills featuring an African-American man sitting with a little girl on his knee and a little boy sitting on the ground by his feet. The man is in formal attire, including a hat and eyeglasses, and is holding a pill box with the word Ayer's on it in his left hand and a pill in his right hand. The little girl is in a red-and-white, polka-dot dress and is holding a leaflet titled Ayer's Pills. The boy is looking up at them and holds something in his right hand. At the man's feet and the boy's knees is an open medicine case filled with Ayer's products. The back has an image of a bottle with name of the manufacturer on it: J.C. Ayer and lists what ailments Ayer's Cathartic Pills cure.
Conditions Cured (LC): Biliary Tract—Diseases, Constipation, Diarrhea, Dizziness, Dysentery, Edema, Gout, Headache, Heartburn, Hemorrhoids, Indigestion, Jaundice, Nausea, Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, African American Children, African American Men, African Americans, Children, Children's Clothing, Clothing And Dress, Eyeglasses, Families, Men's Clothing, Old Age
ID: WH120
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Ginger Tonic: the Best Health and Strength Restorer
Description: Trade card advertising Parker's Ginger Tonic, Parker's Hair Balsam, and Floreston Cologne featuring a text-based panel flanked by two images of men. The one on the left features a man bending over in what seems to be a coughing fit. The one on the right features a man at peace who seems to have just taken the Tonic being advertised. The back lists the benefits of each item advertised.
Conditions Cured (LC): Cough, Dandruff, Indigestion, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Men, Men's Clothing, Men's Hats
ID: WH180
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Ginger Tonic
Description: Trade card advertising Parker's Hair Balsam and Parker's Ginger Tonic featuring a formally-dressed man sitting in an armchair defending himself against devilish creatures with an oversized box of Parker's Ginger Tonic. On the creatures' wings are written various ailments the Tonic cures. There is a broken crutch by the man's feet. The back describes the ailments the Balsam and the Tonic cure.
Conditions Cured (LC): Body Fluids, Cold (Disease), Cough, Dandruff, Diarrhea, Heartburn, Indigestion, Itching, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Clothing And Dress, Costume, Crutches, Demonology, Devil, Domestic Space, Folklore, Men, Mythology
ID: WH318
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Pond's Extract Co.
Description: Trade card advertising Pond's Extract featuring two autumnal-colored leaves. The back warns against counterfeits and lists the ailments Pond's Extract can cure.
Conditions Cured (LC): Asthma, Bruises, Burns And Scalds, Catarrh, Diphtheria, Furuncle, Headache, Hemorrhage, Hoarseness, Inflammation, Neuralgia, Peptic Ulcer, Rheumatism, Sprains, Throat—Diseases, Toothache
Subjects (LC): Advertising—Medicine, Leaves, Nature
ID: WH332
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring three figures and a dog. Towards the left is a boy courting a girl with a flower. In his right hand is a discus-type object. Between them is a dog holding a flower in its mouth. Towards the right is a boy lying down reading a book. He is wearing glasses and a small hat with a decoration on top. On the far right side of the card is a wreath of flowers and leaves. To its left is a thermometer. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Books And Reading, Children, Children's Clothing, Children's Hats, Costume, Dogs, Dress And Clothing, Eyeglasses, Flowers, Flying Discs (Game), Hats, Thermometers
ID: WH340
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of a man in a dressing gown holding a bottle of Ayer's Sarsaparilla and reading a paper advertising the medicine. A woman wearing a bonnet and a dress with lace cuffs and collar reads over his shoulder and clasps his arm. The back explains the product's health benefits and has an image of an animal intertwined with the word "MIND."
Conditions Cured (LC): Asthenia, Body Fluids, Catarrh, Eczema, Furuncle, Indigestion, Lymph Node, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Lace And Lacemaking, Men, Men's Clothing, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH111
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Vaseline Chesebrough Manfg Co.
Description: Trade card primarily advertising Pure Vaseline featuring a beach scene with two children playing in the foreground. They are both wearing yellow hats and playing in the sand with shovels and a single pail. Behind them stands a woman with a parasol. She is in formal dress, with an overcoat, ruffled skirt, and yellow bow on her hip. There are various people on the beach and in the ocean as well is what looks like a cruise ship in the far background. The back contains a poem titled The Elixir Vitae and lists prices for various vaseline products.
Conditions Cured (LC): Asthma, Burns And Scalds, Cold (Disease), Croup, Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Beaches, Boats And Boating, Bows, Children, Children's Hats, Clothing And Dress, Crabs, Hats, Parasols, Ribbons, Sand Pails, Sand Toys, Shovels, Water, Water Waves, Women's Hats
ID: WH369
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring three figures and a dog. In the forefront are two boys sword fighting. They both have shields and are dressed in formal clothing. At the left-most figure's feet is a dog running away from the fight. Behind the fighting duo is a girl with her back turned to the customer. She looks like she is crying. On the right-hand side of the card is a wreath of flowers, greens, grapes, berries, and grasses. To its left is a thermometer. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Children's Clothing, Children's Hats, Clothing, Costume, Dogs, Fruits, Hats, Leaves, Nature, Plants, Shields, Sword Play, Swords, Thermometers, Vegetables
ID: WH341
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Compliments of The Athlophoros Company
Description: Trade card advertising Athlophoros, which is a remedy for rheumatism and neuralgia. It features an image of a young girl resting her chin on her hands and wearing a fancy dress, wide brim hat with a feather, and fingerless, lace gloves. The back describes rheumatism and neuralgia, along with the history and benefits of Athlophoros.
Conditions Cured (LC): Neuralgia, Rheumatism
Subjects (LC): Children, Feathers, Girls, Gloves, Hats, Lace And Lacemaking, Women's Hats
ID: WH101
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla Purifies the Blood, Stimulates the Vital Functions, restores and preserves Health…
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of two women in dresses around a table outdoors. The woman on the left is in a pink dress, sitting in a padded chair and resting her hand on a bottle on the table. The woman on the right wears a blue dress and hat and leans against a pillar with an urn of flowers on it. Two children play with a dog by their feet. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Acne, Erysipelas, Furuncle, Indigestion, Jaundice, Lymph Node, Neuralgia, Peptic Ulcer, Rheumatism, Ringworm, Tuberculosis, Tumors
Subjects (LC): Children, Children's Clothing, Clothing And Dress, Dogs, Flowers, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH113
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Pond's Extract Co.
Description: Trade card advertising Pond's Extract featuring two autumnal-colored leaves. The back warns against counterfeits and lists the ailments Pond's Extract can cure.
Conditions Cured (LC): Asthma, Bruises, Burns And Scalds, Catarrh, Diphtheria, Furuncle, Headache, Hemorrhage, Hoarseness, Inflammation, Neuralgia, Peptic Ulcer, Rheumatism, Sprains, Throat—Diseases, Toothache
Subjects (LC): Advertising—Medicine, Leaves, Nature
ID: WH333
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hood's Sarsaparilla
Description: Trade card advertising Hood's Sarsaparilla featuring the face of a young woman bursting through a newspaper titled "Hood's Latest." She has rosy cheeks and short, curly hair. The back outlines Hood's Sarsaparilla's ingredients and curative properties. The back also contains quotes from satisfied customers.
Conditions Cured (LC): Bad Breath, Biliary Tract—Diseases, Body Fluids, Catarrh, Headache, Indigestion, Rheumatism, Salt Rheum, Scrofula
Subjects (LC): Advertising—Medicine, Newspaper Layout And Typography
ID: WH141
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Lydia E. Pinkham's Vegetable Compound
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound, Lydia E. Pinkham's Liver Pills, Lydia E. Pinkham's Blood Purifier, and Lydia E. Pinkham's Sanative Wash featuring a sailboat wreathed by flowers. There are two red figures on the sailboat, and the wreath of flowers includes blue, white, red, and purple blossoms. The back lists the benefits of the items advertised.
Conditions Cured (LC): Asthenia, Backache, Body Fluids, Depression, Mental, Erysipelas, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Rheumatism, Salt Rheum, Scrofula, Tumors
Subjects (LC): Advertising—Medicine, Boats And Boating, Flowers, Sailboats, Sailing Ships
ID: WH185
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of a man in a dressing gown holding a bottle of Ayer's Sarsaparilla and reading a paper advertising the medicine. A woman wearing a bonnet and a dress with lace cuffs and collar reads over his shoulder and clasps his arm. The back explains the product's health benefits and has an image of an animal intertwined with the word "MIND."
Conditions Cured (LC): Asthenia, Body Fluids, Catarrh, Eczema, Furuncle, Indigestion, Lymph Node, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Lace And Lacemaking, Men, Men's Clothing, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH112
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Take Hood's Sarsaparilla to Purify Your Blood: 100 Doses $1.00
Description: Trade card advertising Hood's Sarsaparilla featuring five children at a show of some sort with a spotlight that shows the words "Take Hood's Sarsaparilla to Purify Your Blood 100 Doses $1.00." There is a girl in a blue dress with a white bonnet watching the spotlight while a boy climbs up the back of her chair. To her left is a boy in a dark blue shirt looking to the right. To her right is a girl in a red dress looking to the lower, left-hand corner. Finally, there is a toddler looking straight at the customer wearing a blue-and-red outfit eating a candy-cane and holding a treat. The back advertises a concert performance.
Conditions Cured (LC): Catarrh, Headache, Indigestion, Rheumatism, Salt Rheum, Scrofula
Subjects (LC): Advertising—Medicine, Baby Bonnets, Candy Canes, Children, Children's Clothing, Dress And Clothing, Snack Foods
ID: WH150
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Tonic: the Great Health and Strength Restorer
Description: Trade card advertising Parker's Tonic, Parker's Hair Balsam, and Floreston's Cologne featuring an elderly man sitting desolately in a chair on the left with a healthy, vibrant man dining on a luxurious meal on the right. The man on the right is seemingly pouring himself some Tonic while the man on the left is bemoaning his lack of appetite. The back lists the curative properties of the Tonic and Balsam and touts the beauty of the Cologne.
Conditions Cured (LC): Asthma, Body Fluids, Bronchitis, Cold (Disease), Cough, Dandruff, Diarrhea, Dysentery, Indigestion, Itching, Malaria, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Dinners And Dining, Hats, Old Age, Suppers, Tableware
ID: WH179
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: In every Home much sickness and suffering can be prevented by the discreet use of Parker's Ginger Tonic
Description: Trade card advertising Parker's Hair Balsam, Parker's Ginger Tonic, and Hindercorns featuring two young children. The girl, on the left-hand side of the card is looking at the customer with her hands around the back of her neck. She is wearing a red-and-white top of some sort. The boy, on the right-hand side of the card is in profile and is wearing a golden wreath of laurels. The back lists the benefits of each item advertised and contains customer testimony.
Conditions Cured (LC): Acne, Asthma, Body Fluids, Bronchitis, Bunion, Cold (Disease), Corns, Dandruff, Diarrhea, Headache, Indigestion, Insomnia, Itching, Malaria, Rheumatism, Warts
Subjects (LC): Advertising—Medicine, Children, Wreaths
ID: WH317
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Three Most Reliable Remedies: Athlophoros For Rheumatism and Neuralgia, Athlo-Ointment For Sprains, Lameness, Sore throat...
Description: Trade card advertising Athlophoros, Athlo-ointment, and Athlo-tablets. Card features an image of a woman in a gauzy red dress holding a fan in one hand and a long necklace in the other.
Conditions Cured (LC): Constipation, Neuralgia, Rheumatism, Sprains, Throat—Diseases
Subjects (LC): Clothing And Dress, Fans, Necklaces, Women
ID: WH102
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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