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Title: The Toll Gate
Description: Trade card advertising a book titled "The Sexual System and its Derangements" featuring an image of a donkey in a barn. A man's head peeks out from a window overlooking the donkey from within the barn. There is a fence between the viewer and the donkey that seems to read "Buffalo NY." There are various hidden images in the leafless trees that surround the barn. The back praises the book being advertised.
Conditions Cured (LC): Asthenia, Depression, Dizziness, Fatigue
Subjects (LC): Advertising—Medicine, Animals, Donkeys, Hats, Trails, Trees, Wooden Fences
ID: WH254
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Vegetine: The Great Blood Purifier
Description: Trade card advertising Vegetine featuring two young children and a basket of animals. Within the basket are a lobster, who is pinching the left-most child's clothing, and a duck or goose. The right-most child is liftng the top off of the basket that contains the animals. The back has testimony from a satisfied customer.
Subjects (LC): Advertising—Medicine, Animals, Baskets, Children, Children's Clothing, Children's Hats, Clothing And Dress, Costume, Ducks, Hats, Lobsters
ID: WH371
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring three figures and a dog. Towards the left is a boy courting a girl with a flower. In his right hand is a discus-type object. Between them is a dog holding a flower in its mouth. Towards the right is a boy lying down reading a book. He is wearing glasses and a small hat with a decoration on top. On the far right side of the card is a wreath of flowers and leaves. To its left is a thermometer. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Books And Reading, Children, Children's Clothing, Children's Hats, Costume, Dogs, Dress And Clothing, Eyeglasses, Flowers, Flying Discs (Game), Hats, Thermometers
ID: WH340
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring three figures and a dog. In the forefront are two boys sword fighting. They both have shields and are dressed in formal clothing. At the left-most figure's feet is a dog running away from the fight. Behind the fighting duo is a girl with her back turned to the customer. She looks like she is crying. On the right-hand side of the card is a wreath of flowers, greens, grapes, berries, and grasses. To its left is a thermometer. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Children's Clothing, Children's Hats, Clothing, Costume, Dogs, Fruits, Hats, Leaves, Nature, Plants, Shields, Sword Play, Swords, Thermometers, Vegetables
ID: WH341
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: La Gardeuse d'Oies
Description: Trade card featuring druggists John H. Sheehan & Co. featuring five figures lounging on the shore of what looks like a river. Two boys with staffs are interacting with some geese. The others are in various stages of play or relaxation. There is a boat on the river and a large house on the far shore in the background. The back lists the company advertised and its address.
Subjects (LC): Advertising, Animals, Boats And Boating, Children, Children's Clothing, Church Buildings, Clothing And Dress, Flowers, Geese, Grasslands, Hats, Hats, Nature, Scarves, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
ID: WH214
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Le Petit Berger
Description: Trade card featuring druggists John H. Sheehan & Co. featuring five figures and a dog in a country landscape. There are sheep in a fenced-in field behind them, and one of the figures is standing and playing a horn. He holds a staff and has a bag on his back. There is a path in the field and a body of water and a town in the background. The back lists the company advertised and its address.
Subjects (LC): Advertising, Animals, Baby Bonnets, Children, Children's Clothing, Clothing And Dress, Dogs, Grasslands, Hats, Hats, Nature, Scarves, Sheep, Staffs (Sticks, Canes, Etc.), Trails, Trees, Water, Wooden Fences
ID: WH213
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Little Favorites: Ayer's Pills Sugar Coated
Description: Trade card advertising Ayer's Pills and Ayer's Sarsaparilla featuring eight children holding up a sign that reads: "'The Little Favorites' Ayer's Pills. Sugar Coated." Most are casually dressed save for the child farthest in the background on the right-hand side who is wearing a peach-colored headwrap of some sort. In front of her is a boy holding a white cat. There is a girl wearing a flowered wreath in her hair towards the front of the group. The girl next to her is holding a red item in her left hand. Behind the group are grasses and leaves. The back has a poem and describes the curative properties for the Ayer's products advertised.
Subjects (LC): Advertising—Medicine, Animals, Bows, Cats, Children, Children's Hats, Clothing And Dress, Girls, Hair Ornaments, Hats, Leaves, Nature, Plants, Scarves, Water, Wreaths
ID: WH393
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Tu peux pleuvoir et nous tremper, nous ne craignons rien! Nous avons, là, notre véritable Fer Bravais qui nous préserve de toutes maladies
Description: Trade card advertising Fer Bravais featuring two children and a dog who are taking shelter from the rain under a large umbrella. The girl is carrying a woven basket. All three are sitting on a bench. The image is framed by winter-themed imagery, such as snow, holly, icicles, and a pine tree. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Anemia, Asthenia, Chlorosis, Depression
Subjects (LC): Advertising—Medicine, Animals, Children, Children's Clothing, Children's Hats, Clothing And Dress, Dogs, Hats, Hollies, Leaves, Nature, Rain And Rainfall, Snow, Trees, Umbrellas, Winter
ID: WH203
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Au Régiment Spécifique Victorieux: La corvée de quartier
Description: Trade card advertising Victorieux featuring an image of five men in white uniforms cleaning the street. They are sweeping and shoveling horse refuse and carting it away in a wheelbarrow. Soldiers (including one playing a trumpet), a horse, and buildings are visible in the background. The back mentions the French army's use of the Victorieux.
Subjects (LC): Advertising—Medicine, Animals, Brooms And Brushes, Carts And Carriages, Hats, Housing, Men, Men's Hats, Musical Instruments, Refuse And Refuse Disposal, Shovels, Street Cleaning, Streets, Trees, Trumpet
ID: WH372
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Seth Arnold's Balsam
Description: Trade card advertising Dr. Seth Arnold's Balsam featuring two elderly women sitting at a table upon which is a bottle of the Balsam and a drinking glass. They are both in shawls and bonnets. At the feet of the lady on the left is a grey cat. Behind them is a standing clock, a dresser, and a blue door. The back lists the ailments the Balsam can cure.
Conditions Cured (LC): Cholera, Deciduous Teeth—Eruption, Diarrhea, Diarrhea, Infantile, Dysentery
Subjects (LC): Advertising—Medicine, Animals, Bottles, Bows, Cats, Clothing And Dress, Costume, Domestic Space, Drinking Glasses, Dwellings, Ethnic Costume, Hats, Women, Women's Hats
ID: WH390
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morses
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a woman with a woven backpack filled with grapes, gold hooped earrings, a verdant dress, and a grape hook in her right hand. She is barefooted, and there is a snail by her left foot. She has a bunch of grapes in her left hand. Her sash reads: "BORDEAUX."
Subjects (LC): Advertising—Medicine, Animals, Baskets, Costume, Dress And Clothing, Earrings, Ethnic Costume, Gold Jewelry, Grapes, Grasslands, Hats, Leaves, Nature, Scarves, Snails, Wine, Women's Hats
ID: WH176
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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