Items

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back has testimony from satisfied users.
Conditions Cured (LC): Asthma, Catarrh, Cold (Disease), Croup, Hemorrhoids, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
ID: WH241
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Yours for Health Lydia E. Pinkham
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound and Lydia E. Pinkham's Liver Pills featuring the portrait of an elderly woman gazing into the distance towards the left-hand side of the card. She has a lace shawl pinned around her shoulders and neck. The back lists the ailments the items can cure.
Conditions Cured (LC): Asthenia, Backache, Biliary Tract—Diseases, Constipation, Depression, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
Subjects (LC): Advertising—Medicine, Brooches, Clothing And Dress, Lace And Lacemaking, Portraits, Shawls
ID: WH188
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: We Always Keep in Our Drug Store a Supply of Boschee's German Syrup & Green's August Flower [from verso]
Description: Trade card advertising Boschee's German Syrup and Green's August Flower featuring a space in which there is some writing. This space is surrounded by various blue, red, and pink flowers. The back lists the ailments the Syrup and the Flower can cure.
Conditions Cured (LC): Asthma, Bronchitis, Cold (Disease), Constipation, Cough, Croup, Headache, Heartburn, Indigestion, Palpitation, Tuberculosis
Subjects (LC): Advertising—Medicine, Bouquets, Flowers
ID: WH231
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Colds, Coughs & all Diseases of the Throat and Lungs
Description: Trade card advertising Ayer's Cherry Pectoral featuring an oversized bottle labeled Ayer's with two children at its side. The boy, on the left, is sitting and touching the bottle with his right hand and holding a spoon in his left. He is wearing a white tunic and red-and-white-striped socks. The girl, on the right, is standing, ostensibly trying to reach the top of the open bottle with her right hand, which holds a spoon. She is wearing a white, frilled dress, white stockings, a white bonnet tied with a blue ribbon, and blue Mary Janes. There is an enlarged branch with cherries on it in the top, left corner, and another, smaller sprig in the bottom, center. The back has images of two hands, one pouring a bottle, and one holding a spoon to catch the liquid. Listed on the back are the ailments Ayer's Cherry Pectoral cures.
Conditions Cured (LC): Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Bottles, Cherry, Children, Children's Clothing, Clothing And Dress, Nature, Spoons
ID: WH119
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring a young girl holding hands with two boys on either side of her. The three figures are ice skating. In the lower, right corner is a dog who also seems to be ice skating. There is a leafless tree on the right of the card with a thermometer overlayed on top of it. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Children, Children's Clothing, Children's Hats, Costume, Dogs, Dress And Clothing, Ice Skating, Thermometers, Trees, Winter
ID: WH339
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cathartic Pills: the Country Doctor
Description: Trade card advertising Ayer's Cathartic Pills featuring an African-American man sitting with a little girl on his knee and a little boy sitting on the ground by his feet. The man is in formal attire, including a hat and eyeglasses, and is holding a pill box with the word Ayer's on it in his left hand and a pill in his right hand. The little girl is in a red-and-white, polka-dot dress and is holding a leaflet titled Ayer's Pills. The boy is looking up at them and holds something in his right hand. At the man's feet and the boy's knees is an open medicine case filled with Ayer's products. The back has an image of a bottle with name of the manufacturer on it: J.C. Ayer and lists what ailments Ayer's Cathartic Pills cure.
Conditions Cured (LC): Biliary Tract—Diseases, Constipation, Diarrhea, Dizziness, Dysentery, Edema, Gout, Headache, Heartburn, Hemorrhoids, Indigestion, Jaundice, Nausea, Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, African American Children, African American Men, African Americans, Children, Children's Clothing, Clothing And Dress, Eyeglasses, Families, Men's Clothing, Old Age
ID: WH120
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Toll Gate
Description: Trade card advertising a book titled "The Sexual System and its Derangements" featuring an image of a donkey in a barn. A man's head peeks out from a window overlooking the donkey from within the barn. There is a fence between the viewer and the donkey that seems to read "Buffalo NY." There are various hidden images in the leafless trees that surround the barn. The back praises the book being advertised.
Conditions Cured (LC): Asthenia, Depression, Dizziness, Fatigue
Subjects (LC): Advertising—Medicine, Animals, Donkeys, Hats, Trails, Trees, Wooden Fences
ID: WH254
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Morse Indian Root Pills
Description: Trade card advertising Morse's Indian Root Pills featuring text explaining why potential customers should take them. The back is blank save for linear designs on the top and bottom.
Subjects (LC): Advertising—Medicine
ID: WH305
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Coughs Colds &c: Penn's Treaty
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a meeting between seven colonists (William Penn and others) and seven Native Americans. The Native Americans sit and stand to the left, and the colonists on the right present two scrolls that read "Ayer's Cherry Pectoral and Cures Colds, Coughs, &c." William Penn is holding a medicine bottle. The image is loosely based on Benjamin West's oil painting "The Treaty of Penn with the Indians." The back has an image of hands pouring medicine into a spoon in the upper left and text listing the curative properties of Ayer's Cherry Pectoral.
Conditions Cured (LC): Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hats, Indians Of North America, Indigenous Peoples, Men, Treaties
ID: WH117
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Take Hood's Sarsaparilla: 100 Doses One Dollar
Description: Trade card advertising Hood's Sarsaparilla featuring an image of a child surrounded by large dogs. The child wears a riding hat and an oversized red coat and carries a whip. "Take Hood's Sarsaparilla. 100 Doses One Dollar" is printed on the floor near the child's feet. The back has testimonial and text describing the composition of Hood's Sarsaparilla.
Conditions Cured (LC): Catarrh, Indigestion, Salt Rheum, Scrofula
Subjects (LC): Advertising—Medicine, Animals, Children, Children's Clothing, Costume, Dogs, Portraits, Whips
ID: WH147
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Catarrh, Neuralgia & Headache No More! Cushman's Menthol Inhaler Cures Diseases of the Head Including Hay-Fever, Colds & Bronchitis
Description: Trade card advertising Cushman's Menthol Inhaler featuring a young woman smoking. She is wearing a feathered hat with long-sleeved shirt or dress with ruffled sleeves, a bodice, and a wrapped garment around her bosom and neck. The back explains what the inhaler is, its price, and has an illustration of a woman looking over her back, right shoulder at the buyer while she smokes. The card is tinted brown.
Conditions Cured (LC): Bronchitis, Catarrh, Cold (Disease), Hay Fever, Headache, Neuralgia
Subjects (LC): Advertising—Medicine, Clothing And Dress, Inhalers, Portraits, Women's Clothing, Women's Hats
ID: WH136
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Boyd's Miniature Galvanic Battery, For the effectual cure of nearly all diseases [from verso]
Description: Trade card advertising Boyd's Miniature Galvanic Battery featuring a blank card where one might presumably write an address. Tucked into the card is a bouquet of small, blue-and-pink flowers with one, larger red flower. The back details how to get more illuminated cards by purchasing Boyd's products.
Subjects (LC): Advertising—Medicine, Bouquets, Flowers
ID: WH232
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Colds, Coughs & all Diseases of the Throat and Lungs
Description: Trade card advertising Ayer's Cherry Pectoral featuring an oversized bottle labeled Ayer's with two children at its side. The boy, on the left,is sitting and touching the bottle with his right hand and holding a spoon in his left. He is wearing a white tunic and red-and-white-striped socks. The girl, on the right, is standing, ostensibly trying to reach the top of the open bottle with her right hand, which holds a spoon. She is wearing a white, frilled dress, white stockings, a white bonnet tied with a blue ribbon, and blue Mary Janes. There is an enlarged branch with cherries on it in the top, left corner, and another, smaller sprig in the bottom, center. The back has images of two hands, one pouring a bottle, and one holding a spoon to catch the liquid. Listed on the back are the ailments Ayer's Cherry Pectoral cures.
Conditions Cured (LC): Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Bottles, Cherry, Children, Children's Clothing, Clothing And Dress, Nature, Spoons
ID: WH118
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: If You would have a darling Ride, Try the Catville Toboggan Slide
Description: Trade card advertising Dr. Thomas' Eclectric Oil featuring a cat on a toboggan. It has a red blanket over the bottom half of its body and is reaching for its kittens who seemingly fell off the ride. A crescent moon and stars are in the sky. The back lists the ailments the Oil can cure.
Conditions Cured (LC): Backache, Burns And Scalds, Cold (Disease), Cough, Deafness, Earache, Hoarseness, Throat—Diseases, Toothache
Subjects (LC): Advertising—Medicine, Animals, Blankets, Cats, Moon, Nature, Sleds, Snow, Toboggans, Trees
ID: WH365
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. White's Celebrated Cough Drops [from verso]
Description: Trade card advertising Dr. White's Cough Drops featuring a sailboat in a body of water at sunset. To the left is a a rocky outcrop with a lighthouse. At the top of the card are a bunch of pansies. The back lists the ailments the Cough Drops can cure.
Conditions Cured (LC): Cold (Disease), Cough, Hoarseness
Subjects (LC): Advertising—Medicine, Boats And Boating, Flowers, Lighthouses, Nature, Ocean, Pansies, Rocks, Sailboats, Sunset Phenomena, Water
ID: WH379
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Compliments of John S. Shaffer & Co., Druggists, Dealers in Dr. C. McLean's Liver Pills and Vermifuge
Description: Trade card advertising Dr. C. McLane's Liver Pills and Vermifuge featuring a bunch of pansies tied together with a red string. The back contains a customer testimony.
Conditions Cured (LC): Helminths
Subjects (LC): Advertising—Medicine, Bouquets, Bows, Flowers, Pansies, Ribbons
ID: WH297
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Your Cough or Cold can be Cured by Using Hartshorn's Cough Balsam
Description: Trade card advertising Hartshorn's Cough Balsam featuring an image of a tree with songbirds. In the background there is a body of water with a house on the shore. The back outlines why Hartshorn's Cough Balsam has gained popularity in the past, the ailments it cures, and the price.
Conditions Cured (LC): Bronchitis, Cold (Disease), Cough, Influenza, Lungs—Congestion, Pneumonia, Whooping Cough
Subjects (LC): Advertising—Medicine, Birds, Carriage Houses, Nature, Trees, Water And Architecture
ID: WH137
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morse's Indian Root Pills
Description: Trade card advertising Morse's Indian Root Pills featuring a young girl sitting in a field with a dog. The girl is holding a snack in her right hand. The dog, on her left, is facing her. The girl is in a blue-and-white dress and is wearing a crown of blue flowers. The back has text explaining the benefits of Morse's Indian Root Pills.
Subjects (LC): Advertising—Medicine, Animals, Children, Children's Clothing, Clothing And Dress, Dogs, Flowers, Food, Grasses, Hair Ornaments, Nature, Wreaths
ID: WH306
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Hair Vigor for the Toilet: Restores Gray Hair to its Natural Vitality and Color
Description: Trade card advertising Ayer's Hair Vigor featuring five mermaids, four of whom arein the forefront in various stages of using Ayer's Hair Vigor. The fifth is swimming off to a ship that seems to be capsizing in the background. The back has an image of an Ayer's Hair Vigor bottle and two brushes. It also lists the ailments Ayer's Hair Vigor helps combat.
Conditions Cured (LC): Baldness, Dandruff
Subjects (LC): Advertising—Medicine, Boats And Boating, Bottles, Flowers, Hair, Hair—Care And Hygiene, Hairbrushes, Mermaids, Ocean, Ocean—Folklore, Ocean—Mythology, Plant-Water Relationships, Sailboats, Sailing Ships, Women
ID: WH125
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Thomas' Eclectric Oil: Mary Anderson
Description: Trade card advertising Dr. Thomas' Eclectric Oil featuring a portrait of a young woman. She is formally dressed in a gown with long gloves. She is wearing a hat that reads: "Dr. Thomas' Eclectric Oil" and has a feather in it. The back lists the ailments the Oil has cured.
Conditions Cured (LC): Asthma, Backache, Bronchitis, Burns And Scalds, Catarrh, Cough, Croup, Deafness, Diphtheria, Earache, Edema, Frostbite, Neuralgia, Rheumatism, Throat—Diseases, Toothache
Subjects (LC): Advertising—Medicine, Clothing And Dress, Costume, Ethnic Costume, Hats, Portraits, Women
ID: WH366
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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