Items

Title: Ayer's Cherry Pectoral Cures Colds, Coughs, and all Diseases of the Throat and Lungs
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a girl in a dress using her hat to carry cherries and holding a sprig of cherries in her hand. She is in a field with hills and water in the distance. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text urging people to treat various ailments with Ayer's Cherry Pectoral.
Conditions Cured (LC): Cold (Disease), Cough
Subjects (LC): Clothing And Dress, Fruit, Girls, Nature, Women's Hats
ID: WH116
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hibbard's Rheumatic Syrup
Description: Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
Conditions Cured (LC): Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
ID: WH139
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Thomas' Eclectric Oil
Description: Trade card advertising Dr. Thomas' Eclectric Oil featuring an image of a woman in three-quarter profile facing left. She is wearing an elaborate hat. The title of the card is printed on her bodice. The back of the card lists the benefits of the Eclectric Oil as well as testimony from satisfied customers.
Conditions Cured (LC): Asthma, Backache, Bruises, Burns And Scalds, Catarrh, Cold (Disease), Cough, Diphtheria, Earache, Headache, Neuralgia, Rheumatism, Sprains, Toothache
Subjects (LC): Advertising—Medicine, Bows, Clothing And Dress, Costume, Gold Jewelry, Hair Ornaments, Lace And Lacemaking, Portraits, Ribbons, Women, Women's Hats
ID: WH182
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla: the Discovery of America
Description: Trade card advertising Ayer's Sarsaparilla featuring five men aboard a sailboat passing a land mass on which there is a large sign that reads "Ayer's Sarsaparilla." Text on the bottom of the card reads "The Discovery of America." The men are in various stages of interacting with one another. From left to right, the first man is looking out at the sea; the second man is holding a book and looks like he is about to speak; the third man is kneeling on one knee and holding out a golden cross; the fourth man is speaking to the fifth man and gesturing toward the land mass; while the fifth man is kneeling with one knee on a pile of rope, his hands on the edge of the boat, and is listening to the fourth. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Asthenia, Scrofula
Subjects (LC): Advertising—Medicine, America, America—Discovery And Exploration, Boats And Boating, Clothing And Dress, Crosses—Cult, Hats, Holy Cross, Islands, Land Settlement, Men, Rope, Sailboats, Sailing Ships, Sea Life, Swords
ID: WH123
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Talking Well [from verso]
Description: Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Sanative Pills, and Dr. Jayne's Tonic Vermifuge featuring a young lady reclining on the edge of a water pail that is attached to a well's pulley system. Behind her is a stone wall over which a young man is peering. They are both in formal dress. There is a castle in the background. The back lists the ailments the advertised medicines can cure.
Conditions Cured (LC): Asthma, Cold (Disease), Cough, Helminths, Indigestion, Throats—Diseases
Subjects (LC): Advertising—Medicine, Castles, Clothing And Dress, Costume, Ethnic Costume, Feathers, Grasses, Hair Ornaments, Hats, Leaves, Men's Hats, Nature, Pails, Stone Walls, Trees, Wells
ID: WH287
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Little Favorites: Ayer's Pills Sugar Coated
Description: Trade card advertising Ayer's Pills and Ayer's Sarsaparilla featuring eight children holding up a sign that reads: "'The Little Favorites' Ayer's Pills. Sugar Coated." Most are casually dressed save for the child farthest in the background on the right-hand side who is wearing a peach-colored headwrap of some sort. In front of her is a boy holding a white cat. There is a girl wearing a flowered wreath in her hair towards the front of the group. The girl next to her is holding a red item in her left hand. Behind the group are grasses and leaves. The back has a poem and describes the curative properties for the Ayer's products advertised.
Subjects (LC): Advertising—Medicine, Animals, Bows, Cats, Children, Children's Hats, Clothing And Dress, Girls, Hair Ornaments, Hats, Leaves, Nature, Plants, Scarves, Water, Wreaths
ID: WH393
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of a man in a dressing gown holding a bottle of Ayer's Sarsaparilla and reading a paper advertising the medicine. A woman wearing a bonnet and a dress with lace cuffs and collar reads over his shoulder and clasps his arm. The back explains the product's health benefits and has an image of an animal intertwined with the word "MIND."
Conditions Cured (LC): Asthenia, Body Fluids, Catarrh, Eczema, Furuncle, Indigestion, Lymph Node, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Lace And Lacemaking, Men, Men's Clothing, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH112
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Brown's Iron Bitters
Description: Trade card advertising Brown's Iron Bitters featuring a woman peering out from behind a column with text that reads: "Brown's Iron Bitters." She is wearing a blue and white dress and a pink bonnet. Behind her is a tall, flowering bush. On the top left corner is an overlaid trade mark.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Flowers, Hats, Nature, Women's Hats
ID: WH236
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Enfoncé! Plus de malades à soigner depuis que tout le monde prend 20 gouttes de véritable Fer Bravais avant chaque repas
Description: Trade card advertising Fer Bravais featuring a young girl wearing a pointed hat and apron with her arms outstretched, surrounded by a blue fleur de lis border. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Advertising—Medicine, Clothing And Dress, Costume, Hats, Portraits, Women's Clothing, Women's Hats
ID: WH200
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Brown's Iron Bitters the Best Tonic
Description: Trade card advertising Brown's Iron Bitters featuring a woman, described as Mrs Langtry, The Jersey Lily, sitting by a wooden wheel holding a wooden bucket. She is surrounded by a bed of hay. She is wearing a pink, flowered dress with a white apron. She stares to the left. The back details how the Iron Bitters works to cure ailments.
Conditions Cured (LC): Depression, Fever, Indigestion, Malaria, Neuralgia
Subjects (LC): Advertising—Medicine, Clothing And Dress, Hay, Nature, Pails, Plants, Portraits, Trees, Women
ID: WH237
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters: Louise Paullin
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman facing right. She is wearing a gown and long gloves. A sash on her chest reads: "Burdock Blood Bitters." She is holding a book. The back of the card has testimony of satisfied customers.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Books And Reading, Clothing And Dress, Costume, Ethnic Costume, Flowers, Hats, Portraits, Women
ID: WH367
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hibbard's Rheumatic Syrup
Description: Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
Conditions Cured (LC): Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
ID: WH140
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Tonic: the Great Health and Strength Restorer
Description: Trade card advertising Parker's Tonic, Parker's Hair Balsam, and Floreston's Cologne featuring an elderly man sitting desolately in a chair on the left with a healthy, vibrant man dining on a luxurious meal on the right. The man on the right is seemingly pouring himself some Tonic while the man on the left is bemoaning his lack of appetite. The back lists the curative properties of the Tonic and Balsam and touts the beauty of the Cologne.
Conditions Cured (LC): Asthma, Body Fluids, Bronchitis, Cold (Disease), Cough, Dandruff, Diarrhea, Dysentery, Indigestion, Itching, Malaria, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Dinners And Dining, Hats, Old Age, Suppers, Tableware
ID: WH179
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Seth Arnold's Balsam
Description: Trade card advertising Dr. Seth Arnold's Balsam featuring two elderly women sitting at a table upon which is a bottle of the Balsam and a drinking glass. They are both in shawls and bonnets. At the feet of the lady on the left is a grey cat. Behind them is a standing clock, a dresser, and a blue door. The back lists the ailments the Balsam can cure.
Conditions Cured (LC): Cholera, Deciduous Teeth—Eruption, Diarrhea, Diarrhea, Infantile, Dysentery
Subjects (LC): Advertising—Medicine, Animals, Bottles, Bows, Cats, Clothing And Dress, Costume, Domestic Space, Drinking Glasses, Dwellings, Ethnic Costume, Hats, Women, Women's Hats
ID: WH390
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back lists the ailments Burdock Blood Bitters helps combat and testimony from Burdock Blood Bitters users.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
ID: WH128
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring two couples crossing paths in a park. Both couples are formally dress and wearing hats, which the men of each couple are tipping to each other. Between them is a bench. In the distance is a carousel. In the farthest distance are mountains. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Backache, Bruises, Bunion, Burns And Scalds, Catarrh, Chilblains, Fatigue, Furuncle, Hemorrhoids, Neuralgia, Rheumatism, Sprains, Wounds And Injuries
Subjects (LC): Advertising—Medicine, Benches, Clothing And Dress, Costume, Ethnic Costume, Garden Walks, Grasslands, Hats, Men's Hats, Merry-Go-Round, Parks, Trees, Women's Hats
ID: WH343
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: A Free Sample Bottle of Warner's Safe Cure
Description: Trade card advertising Warner's Safe Cure featuring a photograph of a woman's face surrounded by white fabric, lace, and feathers. The back details how to get a free sample of Warner's Safe Cure and lists the ailments it cures.
Conditions Cured (LC): Abscess, Acne, Asthma, Backache, Biliary Tract—Diseases, Bright's Disease, Catarrh, Constipation, Convulsions, Convulsions, Diabetes, Diarrhea, Dizziness, Edema, Fatigue, Food Poisoning, Gout, Headache, Impotence, Indigestion, Jaundice, Malaria, Neuralgia, Neurasthenia, Rheumatism, Sciatica, Tumors, Urinary Organs—Calculi, Vertigo
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Hats, Lace And Lacemaking, Portraits, Women, Women's Hats
ID: WH375
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Three Most Reliable Remedies: Athlophoros For Rheumatism and Neuralgia, Athlo-Ointment For Sprains, Lameness, Sore throat...
Description: Trade card advertising Athlophoros, Athlo-ointment, and Athlo-tablets. Card features an image of a woman in a gauzy red dress holding a fan in one hand and a long necklace in the other.
Conditions Cured (LC): Constipation, Neuralgia, Rheumatism, Sprains, Throat—Diseases
Subjects (LC): Clothing And Dress, Fans, Necklaces, Women
ID: WH102
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of three figures: a boy, a woman, and a man in a top hat. They are in front of a high stone wall in the snow. The boy carries boots and the man carries an umbrella. The picture is tinted green.
Subjects (LC): Boots, Boys, Boys' Clothing, Children, Clothing And Dress, Coats, Hats, Men, Men's Clothing, Snow, Stone Walls, Umbrellas, Winter, Women, Women's Clothing, Yeast
ID: WH105
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ager's Dry Hop Yeast Is the Best in Use
Description: Trade card advertising Ager's Dry Hop Yeast, featuring an image of three figures: a boy, a woman, and a man in a top hat. They are in front of a high stone wall in the snow. The boy carries boots and the man carries an umbrella. The picture is tinted red.
Subjects (LC): Boots, Boys, Boys' Clothing, Children, Clothing And Dress, Coats, Hats, Men, Men's Clothing, Snow, Stone Walls, Umbrellas, Winter, Women, Women's Clothing, Yeast
ID: WH106
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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